Senior Product Category Manager – Off-Road Accessories

RealTruck, Inc.

Lead the marketing development of Off-Road Accessories. Focus on product strategies, innovation, and cross-functional collaboration for business growth.

Posted 6/12/2026full-timeRemote • 🇺🇸 United StatesSeniorWebsite

About the role

Key responsibilities & impact

Lead the end-to-end marketing development of critical product categories within Off-Road Accessories business
Focus on creating robust category strategies and roadmaps
Launch new innovative products that address consumer needs and drive business growth
Develop robust product roadmaps, crafting business cases, project scoping, and making trade-off decisions
Lead the development of short/mid/long-term product strategies for complex categories
Leverage sound, fact-based analysis and compelling storytelling
Take ownership of on-going portfolio management across Off-Road Accessory product categories
Transform consumer learnings, competitive research, and insights into new product concepts
Collaborate closely with brand organization to ensure new product ideas fit seamlessly within brand consumer strategies
Develop and maintain strong, trust-based relationships with all functional process partners

Requirements

What you’ll need

Bachelor’s degree in a relevant field required
MBA preferred
9+ years of experience in marketing, product management, industrial design, engineering, brand, or category management required
2+ years of experience communicating, collaborating, and presenting to executive leadership
Proven product development and global business experience required
Industry experience in automotive aftermarket
Off-road industry experience preferred
Strong organizational skills
Expertise in applying consumer insights to product roadmap and strategy
Success in fast-paced environments
Familiarity with Agile methodologies
Ability to manage multiple projects simultaneously
Self-starter with minimal oversight
Comfort with ambiguity and adaptability in project outcomes

Benefits

Comp & perks

medical, dental, and vision coverage
company-paid life insurance and disability
401(k) with company match
wellbeing days
parental leave
educational reimbursement
referral bonuses
exclusive employee discounts

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

product managementcategory managementproduct developmentbusiness case developmentproject scopingconsumer insightsAgile methodologiesportfolio managementstrategic planningmarket analysis

Soft Skills

leadershipcollaborationcommunicationorganizational skillsstorytellingrelationship buildingadaptabilityself-starterproblem-solvingtime management

Certifications

Bachelor’s degreeMBA