Product Manager, CTE

Realityworks, Inc

Product Manager leading vision, development, and lifecycle of innovative educational products at Realityworks. Driving workforce readiness and student engagement in CTE programs through collaboration and product innovation.

Posted 5/22/2026full-timeEau Claire • Wisconsin • 🇺🇸 United StatesMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Defines and executes product vision, strategy, and roadmap for assigned trades and agriculture product portfolios
Leads the Agriculture and Trades pathway product line within CTE, driving new product innovation, managing and optimizing the existing product portfolio, and ensuring product success for both internal and external stakeholders
Conducts market research to identify industry trends, standards, certifications, and emerging technologies within CTE, workforce development, and Agriculture and Trades education
Incorporates experiential learning approaches and relevant technologies to enhance instructional effectiveness
Engages educators, administrators, and industry partners to gather insights and validate product concepts
Analyzes competitive landscape and identify opportunities for differentiation and innovation
Collaborates with engineering, design, and education teams to develop hands-on learning tools, curriculum, and supporting resources
Manages project timelines, priorities, and resources to support successful product development launches
Partners with marketing to support go-to-market strategy, positioning, and messaging
Monitors product performance, adoption, and customer feedback throughout the product lifecycle

Requirements

What you’ll need

Bachelor’s degree in Education, Business, Agriculture, Trades, or a related field, or equivalent combination of education and relevant work experience
3+ years of experience in product management or a related role, preferably in education or career and technical education fields
Knowledge of CTE programs and workforce development needs
Excellent communication, project management, and analytical skills
Experience or background in trades, agriculture, construction, manufacturing, welding, or related technical fields
Experience working cross-functionally with engineering, marketing, sales, or education teams
Experience developing or managing educational products, curriculum, or instructional tools
Familiarity with industry certifications or safety standards relevant to CTE programs

Benefits

Comp & perks

Employee Stock Ownership Plan (ESOP): 100% company-funded and designed to grow in value as we succeed together
Health, Dental, and Life Insurance: Comprehensive coverage to support your well-being
401(k) Retirement Plan: With company match up to 6%
Generous Paid Time Off: Over 20 days annually, plus 10 paid holidays
Wellness Incentives: Gym reimbursement and healthy living rewards
Family-Friendly Benefits: Paid maternity, paternity, and adoption leave
Flexible Spending Accounts: Including dependent care coverage
Disability Coverage: Long-term and short-term
Education Support: Tuition assistance for continued learning
Community Engagement: Paid volunteer time and donation matching

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

product managementmarket researchproject managementcurriculum developmentinstructional tools developmentproduct lifecycle managementdata analysisproduct innovationgo-to-market strategyexperiential learning

Soft Skills

communicationanalytical skillscollaborationleadershiporganizational skillsstakeholder engagementcross-functional teamworkinsight gatheringresource managementprioritization