Reality Based Group

Marketing

• Develop and support email marketing campaigns, including targeted outbound and nurture programs
• Support agency in content creation for all social media platforms (LinkedIn, Facebook, Instagram)
• Support paid search and paid social initiatives
• Support industry publications and PR releases, including coordination and asset preparation
• Coordinate conference logistics, including shipping materials and swag to event locations
• Ensure booth, collateral, and assets are prepared and shipped on time pre-event; support post-event follow-up including shipping, content and communication
• Order and manage swag and promotional materials to support conferences, meetings and events
• Assist with content creation tied to events (emails, landing pages, social posts)
• Create and support content for internal employee communications and external client communications, including templates for presentations, decks, and marketing assets
• Support creation of campaign assets (emails, one-pagers, social copy, landing page copy).
• Support end-of-year employee and client gifting initiatives; ideation and coordination
• Build and update landing pages in HubSpot
• Track and report on campaign performance and execution status - comfortable creating tracking tools if needed.

Marketing Manager