RD Saúde

Senior Private Label Analyst – Trade Marketing

RD Saúde

full-time

Posted on:

Location Type: Hybrid

Location: São Paulo • Brazil

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Job Level

Senior

About the role

  • Develop, execute and monitor digital trade marketing strategies to strengthen private label brands' presence across online channels (website, app, partners and other platforms).
  • Create and optimize communication plans, campaigns and activations that increase conversion and expand private label share in the digital environment.
  • Manage product content (SEO, product/spec sheets, photos, descriptions, attributes), ensuring standardization, performance and adherence to brand guidelines.
  • Analyze performance data (sell-out, traffic, CTR, conversion, elasticity, share) to propose continuous improvements and growth opportunities.
  • Collaborate with internal teams and vendors to ensure flawless campaign execution, budget alignment, tactical negotiations and promotional calendar optimization.
  • Monitor competitors, market trends and consumer behavior in digital channels, turning insights into action.
  • Lead special projects, including product launches, improvements to the purchase journey and category optimizations.

Requirements

  • Bachelor's degree.
  • Required: proficiency with Office tools (Excel, PowerPoint, etc.) and Power BI reporting.
  • Preferred: previous experience with digital channels and/or trade marketing in retail.
Benefits
  • Health insurance (monthly payroll deduction + co-payment)
  • Dental insurance
  • ID Conecta - Telemedicine at no cost to the employee
  • Pharmacy benefit
  • Therapy
  • Physical health and wellness platforms
  • On-site cafeteria
  • Transport allowance - 3%
  • Complimentary shuttle service from Osasco bus terminal, Lapa station (Line 7 Ruby) and Butantã, Tatuapé and Santo Amaro metro stations
  • Life insurance
  • Gympass
  • On-site gym at campus/headquarters
  • RD University
  • NiveRD - Day off
  • Profit sharing (PLR)
  • Flexible schedule
  • Hybrid work arrangement (4 days in office / 1 day remote)
  • Christmas hamper

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
digital trade marketingSEOdata analysiscampaign optimizationperformance monitoringcontent managementconversion rate optimizationproduct launchcategory optimization
Soft skills
collaborationcommunicationleadershipstrategic thinkinganalytical thinking
Certifications
Bachelor's degree