Marketing

• Planning, execution, and activation of commercial campaigns on websites;
• Monitoring and aligning the campaign calendar for e-commerce;
• Approval of briefs for campaign launches on the e-commerce site;
• Optimize campaign performance by monitoring key metrics and adjusting strategies as needed;
• Maintain organization and commitment to deadlines and the quality of deliverables under your responsibility;
• Prepare campaign/action briefs and request development work;
• Track and communicate the project schedule;
• Approve creative assets and the publishing of landing pages;
• Monitor report indicators and results;
• Analyze the performance of commercial campaigns in the digital environment;
• Responsible for improvement projects that directly involve the channel.

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