Senior Marketing Manager
RBC
full-time
Posted on:
Location Type: Office
Location: Port Of Spain • Spain
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Job Level
About the role
- Create and maintain positive RBC brand perception by developing and executing community engagement initiatives aligned with our Citizenship strategy
- Lead Corporate Social Responsibility and sponsorship activities across the Caribbean, managing signature events including RFTK, Beach Clean Ups, and Little Leagues to maximize community impact and brand visibility
- Collaborate with senior management, product, and sales teams to develop integrated marketing strategies for Commercial Banking and Wealth Solutions business lines to identify growth opportunities and achieve revenue targets
- Design and implement efficient work practices and procedures that optimize marketing budgets, streamline project delivery, and maximize resource allocation
- Build and mentor a high-performing marketing team, fostering engagement, capability development, and productivity while creating a collaborative and inclusive work environment
Requirements
- 8+ years of marketing experience, with at least 3 years in a senior management or leadership role
- Proven experience in financial services, banking, or similar regulated industries
- Strong track record in brand management, CSR/sponsorship programs, and commercial marketing strategy
- Demonstrated expertise in cross-functional collaboration and stakeholder management
- Experience managing marketing budgets and driving ROI
- Excellent people management and mentoring skills
Benefits
- A comprehensive Total Rewards Program
- Opportunity to do challenging work
- Work in a dynamic and collaborative team
- Be Rewarded and Recognized for high performance
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketing strategybrand managementcommunity engagementsponsorship programsproject deliveryresource allocationmarketing budgetsROI analysiscross-functional collaborationstakeholder management
Soft Skills
leadershippeople managementmentoringteam buildingcollaborationengagementcapability developmentproductivitycommunicationorganizational skills