RapTV

Editor

• Driving Social Performance: Driving growth & engagement across @pophive’s social platforms including Instagram, TikTok, X, and Facebook
• Content Creation: Creating, publish, & curate a minimum of 15 pieces of content per day.
• Identifying Cultural Opportunities: Identify emerging pop culture trends, memes, and conversations — and translate them into timely, platform-native content.
• Breaking The News: Work alongside the social team to roll out stories, breaking news, and editorial content across social throughout the day and into the night/weekend hours.
• Community Management: Engage directly with the PopHive audience via comments, replies, and story polls to foster community connection and collect insights
• Post Creation: Use design software like Photoshop to create formatted posts and graphics.
• Stay On The Pulse: Monitor social media trends, industry developments, and competitor activities to identify opportunities for growth and stay up-to-date with best practices.
• Leverage Data To Drive Social Insights: Monitor and analyze social media metrics, such as impressions, engagement, and audience sentiment, to evaluate the effectiveness of content strategies and provide data-driven insights.
• Support Sales Campaigns: Collaborate with sales team to roll out ad campaigns in a timely manner.

Social Editor – Pop Hive

• Develop and execute a social strategy for our new smoking & hip hop culture brand on primarily Instagram & TikTok.
• Create and publish 9+ pieces of content daily, with a focus on high-performing, platform-native formats.
• Design your own posts in Photoshop and other creative tools.
• Monitor cultural conversations around hip-hop, smoking culture, and lifestyle, turning them into timely content.
• React quickly to breaking moments - sometimes nights and weekends.
• Collaborate with branded social and design teams to ensure quality output.
• Partner with the Short Form Video team to execute high-performing short-form video content.
• Use analytics tools (e.g., Instagram Insights, Measure Studio) to track performance and inform strategy.

Social Editor – Pop Hive

Social Editor – Cannabis Culture