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Social Media Manager
Raptor TechnologiesSocial Media Manager promoting school safety solutions through social media and content marketing. Engaging online communities and enhancing brand presence in the education sector.
About the role
Key responsibilities & impact- Manage the company's social media profiles and presence, including LinkedIn, Facebook, Instagram, and YouTube.
- Regularly develop and post content to all social platforms.
- Use Canva to create thoughtful and shareable content appropriate for specific networks to both spread our brand and our content and links.
- Pull and edit clips from webinar recordings to repurpose into video content.
- Ensure a thought leadership approach is taken when creating copy that represents our brand and builds engagement through meaningful conversations.
- Review community engagement activity and respond professionally when appropriate.
- Work alongside other marketers and content producers to share awareness of upcoming events and funding deadlines.
- Explore new ways to engage and new social networks to reach our target buyers, including building our user groups.
Requirements
What you’ll need- BA/BS degree or equivalent work experience.
- 3+ years of relevant work experience.
- Active and well-rounded personal presence on social media, with a command of each network and their best practices.
- Excellent communicator and creative thinker, with an ability to use both data and intuition to inform decisions.
- Proficiency in Pardot, HootSuite, Sendible, and other social posting/monitoring tools.
- Familiarity with Monday.com for project management.
- High attention to detail and an ability to select the key information to share from lengthy content.
- Experience with current B2B social media marketing trends and strategies.
- Ability to produce polished first-draft social copy for review.
- Bonus experience and skills include Adobe Creative Suite, demand generation, marketing, inbound marketing, and blogging.
Benefits
Comp & perks- You join the gold standard in school safety software.
- You will join a company where innovation and customer collaboration are part of what drives new product development to help keep kids safe.
- You will work with diverse teams made up of some of the best minds in the industry.
- You will get exposure to strong mentorship and leadership that have supported a long history of career advancement opportunities for our employees.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
social media managementcontent creationvideo editingcopywritingB2B social media marketingdemand generationinbound marketingbloggingdata analysisattention to detail
Soft Skills
excellent communicatorcreative thinkerprofessionalismcollaborationengagement buildingstrategic thinkingadaptabilityproblem-solvingintuitioncommunity engagement