Director of Technical Product Marketing

RAPIDFORT

Director of Technical Product Marketing at RapidFort responsible for global product marketing strategy. Leading initiatives with Sales, Product Management, and Technical Marketing to support sales enablement and demand generation.

Posted 6/7/2026full-timeRemote • 🇺🇸 United StatesLead💰 $160,000 - $200,000 per yearWebsite

Tech Stack

Tools & technologies

CloudCyber Security

About the role

Key responsibilities & impact

Define and drive global product marketing strategy, including value proposition, messaging, customer benefits, and competitive differentiation
Lead global product launches, announcements, and integrated marketing campaigns
Present at customer executive briefings and industry events
Develop sales enablement materials, including playbooks, presentations, and tools
Produce corporate press materials and analyst briefing content, including press releases and industry articles
Plan, write, edit, and publish content such as eBooks, website copy, blog posts, and social media content
Engage with press, media, and industry analysts as a company spokesperson
Develop partner enablement materials including how-to guides, branding guidelines, newsletters, and portal content
Create webinar strategies and supporting materials including slides, vertical briefs (e.g., retail, healthcare, manufacturing), and partner solution briefs
Collaborate closely with Product Management on sales and partner enablement content
Lead development of sales presentations, partner materials, and executive-facing decks
Produce solution briefs, white papers, customer references, case studies, and funnel-specific content
Develop storyboards and scripts for sales, customer, partner, and corporate videos
Create differentiated messaging and visual content for events, including banners, signage, brochures, and booth materials
Enable channel partners with campaigns, collateral, and digital demand generation content (email, web, landing pages)
Support analyst relations, including submissions, surveys, reports, and white papers
Create or oversee development of graphics, icons, and infographics (a strong plus)
Manage budgets and ensure fiscal responsibility across marketing initiatives

Requirements

What you’ll need

8–10 years of product marketing experience in high-tech industries
Must have experience in a similar industry (cybersecurity, cloud infrastructure, DevSecOps, software supply chain security, or enterprise infrastructure software preferred)
Engineering or technical background strongly preferred (computer science, engineering, or equivalent technical experience)
Strong understanding of enterprise B2B technology markets and developer-centric products is highly desirable
Excellent written and verbal communication skills
Proficiency with tools such as Google Suite, ChatGPT, Gemini, Claude; familiarity with design and publishing tools preferred
Bachelor’s degree in marketing, business, engineering, or related field
Strong project management and leadership skills in fast-paced, cross-functional environments
“Roll up your sleeves and do what it takes” attitude
Strong team player with ability to introduce and execute creative, differentiated ideas
Must be a U.S. citizen due to Department of Defense (DoD) contract requirements.

Benefits

Comp & perks

Annual performance bonus eligibility (based on company and individual performance)
Equity/stock options participation (subject to company plan and role eligibility)
Comprehensive benefits package including medical, dental, and vision coverage
401(k) retirement plan
Paid time off and company holidays

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

product marketingsales enablementcontent developmentcampaign managementbudget managementproject managementtechnical backgroundB2B technologydifferentiated messagingvisual content creation

Soft Skills

written communicationverbal communicationleadershipteam playercreative thinkingcross-functional collaborationfiscal responsibilityadaptabilityproblem-solvinginitiative

Certifications

Bachelor's degree in marketingBachelor's degree in businessBachelor's degree in engineering