Rankings.io

Community Engagement Manager

Rankings.io

full-time

Posted on:

Location Type: Remote

Location: MontanaUnited States

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Salary

💰 $75,000 per year

About the role

  • Lead engagement strategy across Reddit, Quora, Avvo, Justia, and other legal directories.
  • Build each client's community identity. We’re looking for authoritative, helpful, and genuinely valuable insights for people seeking legal guidance.
  • Manage the full engagement cycle, including research, participation, writing, publishing, and analysis.
  • Develop consistent participation that balances evergreen value with timely legal conversations.
  • Partner with Rankings' SEO and Content teams to ensure community work amplifies broader search strategies.
  • Work closely with Account Managers to align community efforts with client goals and case acquisition targets.
  • Produce trust-building contributions: thoughtful answers, helpful insights, and substantive legal guidance.
  • Write Wikipedia pages that meet notability standards and survive editorial scrutiny.
  • Craft Reddit responses designed to build karma and credibility without crossing into promotional territory.
  • Answer Quora questions that solve real problems, strategically link to valuable client content, engage in relevant Spaces, and explore Quora Ads.
  • Understand what conversations get attention and what gets ignored.
  • Test, optimize, and scale participation with clear performance expectations.
  • Establish KPIs tied to referral traffic, case inquiries, AI mentions, and reputation metrics. Report performance clearly and regularly.
  • Build process documentation that keeps community work consistent across clients.
  • Monitor performance analytics weekly using GA4 and platform metrics; translate data into strategic next steps.
  • Track which community activities drive actual case inquiries and adjust the approach accordingly.
  • Experiment with new platforms and participation formats, bringing insights back to the team.
  • Help establish the KPIs that define success for community engagement at Rankings.

Requirements

  • 4+ years of community management or reputation work experience, preferably in professional services or agency environments.
  • Proven success in building credibility on Reddit and Quora with an established understanding of platform culture.
  • Strong writing ability that adapts by platform and audience.
  • Experience creating Wikipedia pages with performance accountability, including knowledge of notability guidelines and editorial processes.
  • Ability to manage multiple client accounts and navigate different community standards.
  • Comfort with creative autonomy; strategizing, executing, and evaluating your own work.
  • Experience with law, community dynamics, and online reputation.
  • A background in translating complex topics for general audiences is essential.
Benefits
  • Starting salary $75k
  • Work remotely from home
  • Unlimited PTO
  • $100 Wellness Reimbursement Program
  • 401(k)
  • 100% Health Insurance (including fully employer-funded coverage)
  • Quarterly training stipend for professional development
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
community managementwritingpublishingperformance analyticsSEOcontent strategyWikipedia page creationKPI establishmentdata translationplatform optimization
Soft Skills
strategic thinkingcreative autonomyadaptabilitycommunicationcollaborationinsight generationproblem-solvingcredibility buildingengagementprocess documentation