Senior Analyst, Audience Research – English Services

Radio-Canada

Senior Analyst conducting market, media, and audience research for CBC/Radio-Canada’s English Services. Designing surveys, analyzing data, and presenting actionable insights.

Posted 8/20/2026full-timeToronto • 🇨🇦 CanadaSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in designing and executing market research projects, utilizing qualitative and quantitative methodologies to derive actionable insights. Proficient in data analysis and presentation, with strong communication skills to convey findings effectively to stakeholders.

Highest-signal resume keywords

Market Research Project ManagementSurvey Design and ExecutionData Analysis Using SPSSQualitative and Quantitative Research MethodologiesTechnical Proficiency with Qualtrics

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Survey DesignData AnalysisStatistical SoftwareReport CreationPresentation DevelopmentQuestionnaire DesignData Collection MonitoringAdvanced Microsoft ExcelGoogle LookerPower BI

Soft Skills

Exceptional Written CommunicationVerbal CommunicationInterpersonal SkillsCollaboration SkillsAttention to Detail

Tools & Technologies

QualtricsSparqAlchemerSurveyMonkeySPSSQRStataSASMicrosoft PowerPoint

Industry Keywords

Canadian Media LandscapePublic Opinion StudiesSocial Science ResearchMarket ResearchCommunicationsMedia Studies

About the role

Key responsibilities & impact

Design, manage, and execute research projects supporting CBC English Services’ strategic goals
Collaborate with internal stakeholders to identify research needs and develop customized research projects aligned with business objectives
Design questionnaires and script surveys
Manage sample deployment and oversee project logistics
Work with external sample providers and troubleshoot data collection issues
Monitor data collection
Analyze survey data using statistical software
Present results in clear tabular or graphic formats
Transform complex datasets into clear, compelling insights
Develop and deliver presentations, reports, and dashboards highlighting findings and actionable recommendations
Present research findings to stakeholders and contribute to discussions about strategic and decision-making implications

Requirements

What you’ll need

Academic and professional training in social science research
Strong background in qualitative and quantitative research methodologies
At least 2 years of hands-on experience in market research, survey design and execution, and data analysis
Post-secondary degree in Communications, Social Sciences, Media Studies, or a related field
Minimum of a B.A. required; an M.A. preferred
Deep understanding of the Canadian media landscape, particularly CBC’s role within it
Significant experience designing and executing market research projects
Strong grasp of current research methodologies
Ability to critically evaluate research methods and interpret public opinion studies for journalistic reporting
Expertise in survey and questionnaire design, especially in media and audience research
Technical proficiency with Qualtrics, Sparq, Alchemer, or SurveyMonkey
Strong working knowledge of SPSS, Q, R, Stata, or SAS
Competency creating reports and presentations of survey research data
Advanced proficiency with Microsoft Excel and PowerPoint or Google Sheets and Slides
Experience with Google Looker or Power BI is a strong asset
Exceptional written and verbal communication skills
Excellent interpersonal and collaboration skills
Excellent attention to detail
Strong organizational skills and ability to manage multiple priorities, shifting demands, and tight deadlines
Candidates may be subject to skills and knowledge testing
Candidates advancing to the next step must complete a mandatory criminal record check; other background checks may apply
English and French language skills: reading, speaking, and writing
All employees must adhere to the Code of Conduct as a condition of employment

Benefits

Comp & perks

A hybrid work environment with a flexible work schedule
Meaningful work with a direct impact on one of Canada’s largest cultural institutions
A defined benefit pension plan and competitive benefits
A dynamic work environment prioritizing innovation, collaboration, creativity and growth
Robust in-house course offering
Formal mentorship and skills development programs
Opportunities to become a member of CBC’s Employee Resource Groups