Radicle Health

Demand Generation Specialist – ABX, Lifecycle

Radicle Health

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $90,000 - $100,000 per year

About the role

  • Build and launch email campaigns, workflows, and nurture programs in HubSpot
  • Own daily execution inside HubSpot, including workflows, lists, campaign QA, and performance tracking
  • Support always-on and trigger-based campaigns across ICP segments
  • Actively monitor and act on Clay signals daily (intent, engagement, behavioral triggers)
  • Route high-priority Tier 1 signals to Sales in real time
  • Trigger and manage follow-up workflows in HubSpot based on signal activity
  • Launch and optimize Tier 2 signal-based nurture campaigns
  • Own performance across the lead → meeting → held funnel
  • Identify drop-offs and implement improvements to increase booking and conversion rates
  • Support initiatives to improve meeting conversion and pipeline efficiency
  • Ensure leads, meetings, and campaigns are properly tracked across HubSpot and Salesforce
  • Maintain clean data and consistent campaign attribution (source, campaign, lifecycle stage)
  • Support marketing → sales handoff workflows and follow-up processes
  • Build and manage pre- and post-event email workflows in HubSpot
  • Ensure proper routing, follow-up, and attribution for event-driven leads
  • Support campaign execution tied to webinars, field events, and executive programs

Requirements

  • 3–5 years of experience in B2B marketing, demand generation, lifecycle marketing, or campaign operations
  • Strong hands-on experience with HubSpot (required)
  • Experience working with or alongside tools like Clay, Salesforce, or enrichment platforms (e.g., ZoomInfo)
  • Comfortable working inside marketing systems daily (workflows, lists, QA, campaign setup)
  • Strong attention to detail and ability to manage multiple campaigns simultaneously
  • Data-driven mindset with the ability to identify performance trends and take action.
Benefits
  • Unlimited PTO policy
  • Competitive medical, dental, and vision healthcare coverage
  • 401k matching
  • Paid holidays
  • Volunteer time off
  • Paid parental leave
  • Remote work stipend
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
email campaignsworkflowscampaign QAperformance trackingdata-driven mindsetcampaign setuplead conversionpipeline efficiencycampaign attributiondrop-off analysis
Soft Skills
attention to detailmulti-taskingperformance trend identificationcommunicationorganizational skills