Director, Demand Generation

Radicle Health

full-time

Posted on: 1/16/2026

Location Type: Remote

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💰 $140,000 - $160,000 per year

About the role

Generate $16M+ in marketing-sourced pipeline annually ($4M per quarter), measured by sales-accepted opportunities created.
Inbound and ABM-sourced pipeline is high quality, trusted by Sales, and repeatable.
Design and scale ABM/ABX programs for ICP accounts (primarily 1:few and 1:1).
ABM/ABX becomes a consistent, measurable source of sales-accepted pipeline.
SEO & AEO are top 1–2 pipeline-producing channels.
Inbound attracts high intent buyers and accelerates sales conversion.
Paid, website, and content operate as a single inbound system.
Experience with ABX and Demand Generation platforms.

6+ years of experience in Demand Generation.
Revenue-Driven: Thinks in pipeline dollars, not vanity metrics.
ABM/ABX Strategy: Has designed and run ABM/ABX programs with Sales that generated measurable pipeline.
SEO Mastery: Expert in intent modeling, topic authority, and technical fundamentals.
AEO Fluency: Wins in AI-driven discovery, featured snippets, and zero-click results.
Analytical Rigor: Data-first, ROI-oriented decision-maker.
Strategic Content Judgment: Knows what content should (and should not) exist.
Collaboration: Trusted partner across Sales, Events, Product, RevOps, and CS.
Leadership: Creates clarity, accountability, and results.
Brand Stewardship: Maintains a high bar for clarity and cohesion.
Grit: Executes in lean, imperfect environments.

Benefits

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

Demand GenerationABMABXSEOAEOIntent ModelingTopic AuthorityTechnical FundamentalsData AnalysisROI Measurement

Soft Skills

CollaborationLeadershipStrategic JudgmentAccountabilityResults OrientationGritClarityTrustworthinessCommunicationPartnership