Demand Generation Specialist
Radicle Health
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $75,000 - $95,000 per year
About the role
- Build and execute inbound and ABM campaigns (emails, landing pages, forms, lists, nurtures, workflows).
- Set up and maintain ABM account and contact lists, views, and dashboards in partnership with RevOps.
- Configure tracking and basic reporting views so campaigns can be measured and optimized.
- Support the Director, Demand Generation with audience segmentation, targeting, and ongoing campaign optimization.
- Document processes and keep campaign assets organized so programs are repeatable and scalable.
Requirements
- 2–4 years in B2B SaaS in marketing, demand generation, growth, or adjacent roles.
- Hands-on experience building and executing campaigns in marketing and/or sales engagement tools.
- Strong comfort with tools and data: working with lists, filters, basic logic, and spreadsheets.
- Detail-oriented on execution: QA of links, forms, workflows, routing, and reporting setup.
- Curious and motivated to deepen technical skills in automation, experimentation, and GTM systems.
- Highly technical, tool-curious tinkerer; comfortable in ABM platforms, workflow automation tools, and AI
- Execution-focused demand generation marketer who builds and launches campaigns across inbound and ABM
Benefits
- Unlimited PTO policy
- Competitive medical, dental, and vision healthcare coverage
- 401k matching
- Paid holidays
- Volunteer time off
- Paid parental leave
- Remote work stipend
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
campaign executionaudience segmentationcampaign optimizationreportingdata analysisautomationexperimentationinbound marketingABM (Account-Based Marketing)QA (Quality Assurance)
Soft Skills
detail-orientedcuriousmotivatedexecution-focused