QuidelOrtho

Global Marketing Manager

QuidelOrtho

full-time

Posted on:

Origin:  • 🇺🇸 United States • California

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Salary

💰 $120,000 - $150,000 per year

Job Level

SeniorLead

About the role

  • Develops and executes worldwide marketing plan, including market assessment, strategies and prioritization of sales and marketing tool development
  • Works across QuidelOrtho’s Clinical Labs platforms, assays, automation, and informatics businesses to develop total solution strategies and commercial execution
  • Partners with Marketing Communications on developing solution and product messaging and content/collateral development through launch and training
  • Collaborates with regional marketing teams and sales enablement to align global marketing plans and define and track regional marketing and sales metrics
  • Develops/maintains understanding of Clinical Chemistry and Immunoassay market trends and implications for customer needs
  • Translates customer needs and pain points into solution-based messaging strategies
  • Supports product launch strategies by providing marketing leadership for customer-focused product development and launch
  • Builds relationships with key opinion leaders to understand market development needs
  • Perform other work-related duties as assigned

Requirements

  • BA/BS degree required, preferably within a technical area of focus
  • 7+ years of experience in global strategic marketing product management in life science companies
  • Focus on downstream marketing, product and portfolio management and/or brand strategy
  • Demonstrated strategic thinking and implementation skills
  • Proven analytical skills with the ability to translate data and insights into actionable plans
  • Demonstrated ability to develop and implement marketing and product strategies and convert them into tactical marketing plans
  • Flexibility to travel globally to regions and customer sites at least 20% of the time
  • Discipline, organization skills, and self-motivation to work autonomously and with remote/office-based teams