Que

Senior Creative Strategist

Que

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $100,000 - $130,000 per year

Job Level

About the role

  • Lead marketing strategy for owned department(s), primarily across paid social channels but also inclusive of activations across affiliate, PR, CRM, and emerging channels
  • Develop performance-driven creative strategy for Paid Social campaigns with oversight from the Director of Creative Strategy
  • Create high-converting ad briefs that drive revenue growth and new customer acquisition
  • Analyze & present performance data in platforms such as Meta Ads Manager and TikTok Ads Manager, and Looker
  • Conduct consumer, product, and competitor research to inform strategic direction
  • Identify trends and winning concepts within the social media ecosystem
  • Lead and participate in brainstorm sessions to generate scalable ad concepts
  • Collaborate cross-functionally with Graphic Design, Brand, and Strategy teams to produce performance-driven assets
  • Write creative briefs and copy for video, static ads, banner ads, direct mail, press, and other marketing materials
  • Ensure all creative work aligns with brand identity, tone, and style
  • Provide strategic feedback to designers and execute on feedback from leadership
  • Contribute to shoot briefs to ensure successful capture of branded visual assets
  • Conduct A/B testing and analyze creative test results to iterate and optimize performance
  • Utilize data-driven insights to continuously refine creative direction

Requirements

  • Bachelor’s degree required
  • 5+ years of relevant creative and marketing experience
  • Paid Social and/or Direct Response experience required
  • Strong analytical mindset with the ability to interpret data and drive actionable insights
  • Experience with Meta Ads Manager; familiarity with TikTok, YouTube, Snapchat, or other paid platforms preferred
  • Excellent written and verbal communication skills
  • Strong project management skills with the ability to manage multiple workstreams
  • Deep understanding of social media platforms (Instagram, TikTok, Facebook)
  • Comfortable working across Google Suite (Docs, Sheets, Slides, Gmail)
  • Ability to thrive in a fast-paced, deadline-driven environment
  • Strong collaboration skills across creative and marketing teams
Benefits
  • Health insurance
  • Flexible work hours
  • Paid time off
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
paid socialcreative strategyA/B testingdata analysisad copywritingconsumer researchcompetitor researchperformance-driven marketingdirect response marketingtrend analysis
Soft Skills
analytical mindsetwritten communicationverbal communicationproject managementcollaborationstrategic feedbackcreative brainstormingadaptabilitytime managementproblem-solving
Certifications
Bachelor’s degree