Quantum

Technical CRM Manager

Quantum

full-time

Posted on:

Location Type: Hybrid

Location: London • United Kingdom

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Tech Stack

Cloud

About the role

  • Develop and own end-to-end CRM campaigns to support customer retention, reactivation, and lifetime value
  • Identify and implement new CRM initiatives tailored to the needs of affiliate customers and partners
  • Collaborate with wider marketing, product, and affiliate teams to align CRM plans with broader business objectives
  • Plan, build, and deliver multichannel CRM campaigns (email, SMS, push notifications, in-app messaging) with a focus on relevance and performance
  • Manage the full campaign lifecycle including briefing, creative coordination, audience segmentation, setup, testing, deployment, and analysis
  • Foster a data-informed mindset within the team and embrace a rigorous test-and-learn methodology (such as A/B testing and control testing), with a commitment to capturing all insights to enhance future campaigns
  • Use performance insights to iterate on existing campaigns and experiment with new formats, channels, and personalisation tactics
  • Use data to inform segmentation strategies and customer lifecycle targeting
  • Troubleshoot issues, manage integrations, and help upskill junior team members on CRM best practices
  • Work cross-functionally with content, design, analytics, compliance, and affiliate teams to deliver effective and timely campaigns
  • Ensure all CRM activities comply with regulatory standards across all regions, maintaining a solid understanding of relevant licensing frameworks

Requirements

  • At least 3 years of experience working in CRM
  • Hands on experience with Salesforce Marketing Cloud (SFMC)
  • Working knowledge of HTML for email
  • Solid understanding of waterfall segmentation and suppression techniques for campaign audiences
  • Experience working with and monetising large databases of email addresses and phone numbers
  • Strong project management skills with the ability to take ownership end to end
  • Comfortable managing multiple priorities and adapting to changing requirements in a busy environment
  • Able to work to tight deadlines and deliver thoughtfully to meet stakeholder needs
  • Experience working in cross functional teams and building strong relationships across departments
  • Sound, logical and data informed in your decision making, with the commitment to see projects through to completion
  • Strong analytical skills and comfortable using complex data to draw clear conclusions
  • You do your best work as part of a team and enjoy sharing knowledge as much as gaining it
  • Comfortable navigating ambiguity and a fast moving environment
  • Excellent written and verbal English skills
  • Collaborative and grounded, you value others' perspectives and create space for them
Benefits
  • Private Health Care (Bupa)
  • Hybrid Working (3 days in office)
  • Travel Insurance
  • Competitive Base Salary
  • Company Bonus Scheme
  • Market-Leading Training Programme
  • Recognition & Reward Scheme
  • Annual Company Conference (previous destinations: Vienna, Bologna, Dubrovnik, Thessaloniki)
  • Regular Happy Hours & Team Lunches
  • Free Coffee, Drinks & Snacks
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
CRMSalesforce Marketing CloudHTMLwaterfall segmentationsuppression techniquesdata analysisA/B testingcampaign lifecycle managementaudience segmentationcustomer lifecycle targeting
Soft Skills
project managementadaptabilitydeadline managementrelationship buildinganalytical thinkingteam collaborationknowledge sharingdecision makingcommunicationproblem solving