CRM Manager

Quantum

CRM Manager managing and executing CRM strategy to improve customer engagement and performance at Quantum. Leading multichannel initiatives and collaborating with cross-functional teams.

Posted 4/12/2026full-timeLondon • 🇬🇧 United KingdomMid-LevelSeniorWebsite

Tech Stack

Tools & technologies

Cloud

About the role

Key responsibilities & impact

Manage and execute CRM strategy, balancing optimisation of existing campaigns and innovative approaches to improve engagement and performance.
Lead the end-to-end management of CRM initiatives, from ideation and planning through to execution and analysis.
Develop and own the end-to-end CRM campaigns to drive customer retention, reactivation, and lifetime value.
Identify and implement new CRM initiatives tailored to the needs of affiliate customers and partners.
Collaborate with wider marketing, product, and affiliate teams to align CRM plans with broader business objectives.
Plan, build, and deliver multichannel CRM campaigns (email, SMS, push notifications, in-app messaging) with a focus on relevance and performance.
Manage the full campaign lifecycle: briefing, creative coordination, audience segmentation, setup, testing, deployment, and analysis.
Foster a data-driven mindset within the team and embrace a rigorous test-and-learn methodology for CRM (such as A/B testing and Control Testing), with a commitment to capturing all insights to enhance future marketing campaigns.
Use performance insights to iterate on existing campaigns and experiment with new formats, channels, and personalisation tactics.
Use data to inform segmentation strategies and customer lifecycle targeting.
Troubleshoot issues, manage integrations, and help upskill junior team members on CRM best practices.
Work cross-functionally with content, design, analytics, compliance, and affiliate teams to deliver effective and timely campaigns.
Guarantee that all CRM activities comply with regulatory standards in all domains and regions, retaining a thorough understanding of licensing frameworks.

Requirements

What you’ll need

Experience working in CRM for at least 3 years
Hands on experience with Salesforce Marketing Cloud (SFMC)
Working knowledge of HTML of emails
Working data knowledge of waterfall segmentation and suppression techniques of campaign audiences
Experience monetising a large database of email addresses and phone numbers
Demonstrate strong project management, taking responsibility end to end
Experience dealing with multiple demands and adapting to changing requirements at short notice, within a busy department and business environment.
Working to tight deadlines on own initiative and under pressure to deliver results to meet the needs of stakeholders.
Experience working in cross functional teams, interacting with a range of different departments and build strong cross-departmental relationships.
Make sound, logical data driven decisions and have the drive to see projects through to completion.
Strong analytical skills and comfortable in using raw data to draw useful conclusions and make up decisions.
You thrive when working as part of a team
Comfortable in a fast-paced environment
Have excellent written and verbal English skills
Last but not least, you’ll have no ego!

Benefits

Comp & perks

Private Health Care (Bupa)
Hybrid Working (3 days in office)
Travel Insurance
Competitive Base Salary
Company Bonus Scheme
Market-Leading Training Programme
Recognition & Reward Scheme
Annual Company Conference (previous destinations: Vienna, Bologna, Dubrovnik, Thessaloniki)
Regular Happy Hours & Team Lunches
Free Coffee, Drinks & Snacks

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

CRM strategycampaign managementA/B testingHTMLwaterfall segmentationsuppression techniquesdata-driven decision makingcustomer lifecycle targetingpersonalisation tacticscampaign analysis

Soft Skills

project managementadaptabilitytime managementteam collaborationanalytical skillscommunication skillsproblem-solvinginitiativerelationship buildingresilience