Director of Demand Generation

Qohash

Director of Demand Generation creating demand for Qohash's AI data security platform. Build pipelines and strategies targeting large Enterprise buyers in a B2B SaaS environment.

Posted 5/9/2026full-timeRemote • 🇺🇸 United StatesLeadWebsite

Tech Stack

Tools & technologies

SQL

About the role

Key responsibilities & impact

Build and maintain a named-account event engine that produces an ICP-qualified pipeline in collaboration with the Marketing Manager.
Design and execute a demand engine beyond events, including an ABM strategy that targets and converts priority accounts across the full buying committee.
Own demand capture on Qohash’s owned channels: website conversion optimization, SEO strategy, and visibility in AI-powered search experiences.
Build and manage a multi-channel paid acquisition strategy across LinkedIn and other relevant platforms, using AI-powered tools to improve targeting, personalization, spend efficiency, and optimize pipeline quality and CAC.
Operate as a metrics-first function from day one: build and maintain a live performance dashboard tracking MQLs, SQLs, opportunities, pipeline, win rate, CAC, and pipeline-to-spend ratio.
Leverage AI tools to automate reporting, surface insights, and continuously optimize campaign performance.
Partner tightly with Sales to align on ICP, pipeline coverage targets, and feedback loops that continuously sharpen targeting and messaging across multiple regions (North America, Europe, and MENA).
Provide clear, data-backed visibility into marketing’s contribution to revenue.

Requirements

What you’ll need

8+ years of demand generation experience in a B2B SaaS environment, with a track record of directly building pipeline
Proven experience building ABM programs and multi-channel paid acquisition strategies using AI systems, including LinkedIn Ads, targeting enterprise or mid-market accounts
Fluency in marketing analytics: pipeline attribution, CAC, MQL/SQL/opportunity conversion, pipeline-to-spend
Hands-on experience with HubSpot or a comparable CRM/MAP platform
Experience owning website and SEO as demand capture channels, including AI search visibility considerations
A strong alignment with our core values and high-velocity company experience
Bachelor's or Master's degree in Marketing, Communications, or equivalent professional experience.

Benefits

Comp & perks

Enjoy up to six weeks of paid time off annually, because we value your work-life balance.
Comprehensive health benefits, including:
Life insurance
Short- and long-term disability
Paramedical and telemedicine services
Health Spending Account (HSA)

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

demand generationABM programsmulti-channel paid acquisitionmarketing analyticspipeline attributioncustomer acquisition cost (CAC)marketing qualified leads (MQL)sales qualified leads (SQL)search engine optimization (SEO)website conversion optimization

Soft Skills

data-driven decision makingcollaborationcommunicationalignment with core valuesadaptabilityinsight generationperformance optimizationstrategic thinkingfeedback integrationcross-regional collaboration

Certifications

Bachelor's degree in MarketingMaster's degree in MarketingBachelor's degree in CommunicationsMaster's degree in Communications