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About the role
Key responsibilities & impact- Own performance and results across paid digital channels (i.e. Google Ads, LinkedIn Ads, Reddit Ads) and retargeting, with a deep understanding of what drives success on each platform and a focus on ROAS, CPL, and pipeline contribution.
- Partner with the Director of Marketing, outbound team, and external vendors to brief, iterate, and test ad assets across paid channels, maintaining a structured creative testing cadence that drives continuous improvement.
- Build and maintain weekly paid media performance reporting, translating data into clear insights and action plans for internal teams and external resources, not just pulling numbers but telling the story behind them.
- Monitor campaign performance regularly w/ external vendor (i.e. adjusting bids, audiences, ad copy), and landing pages to improve conversion rates and lower cost per lead, knowing which levers to pull and moving quickly when the data calls for it.
- Identify growth opportunities across existing and emerging channels, and build the business case for investment with clear requirements around reporting, creative, and scalability.
- Proven ability to manage and grow organic search presence through SEO, AEO, and GEO, including on-page optimization, keyword strategy, and content structuring for both traditional and AI-driven search.
- Take well-crafted content and repurpose it strategically across digital channels, adapting format, messaging, and tone to fit each platform and audience.
- Build and optimize landing pages to support paid and organic programs, with a full-funnel perspective from ad click to qualified lead and a constant eye on tightening conversion.
- Manage and maintain QBench's website presence, working within Webflow or comparable platforms to support landing pages, content updates, and conversion performance.
- Serve as QBench's in-house AI enablement lead for marketing, actively researching, testing, and applying AI tools to improve how we create, distribute, and optimize content and campaigns.
Requirements
What you’ll need- 3 to 4 years of experience in B2B digital marketing with a strong foundation across paid channels, organic search, and content distribution.
- 2 to 3 years of direct, hands-on experience working within paid digital platforms, with a clear understanding of how campaigns are structured and what moves performance.
- Strong working knowledge of Google Ads and LinkedIn, including campaign architecture, audience targeting, bid strategy, and optimization.
- Solid command of SEO, AEO, and GEO best practices, with working awareness of how each discipline is evolving in an AI-driven search environment.
- Demonstrated experience repurposing content across channels, formats, and audiences with a strategic eye for where content will perform.
- Hands-on experience with AI tools applied to marketing work, with the drive and curiosity to stay ahead of what is coming next.
- Familiarity with Webflow or other website management systems for routine updates, landing page builds, and site optimization.
- Self-directed and effective in a fully remote, async environment.
Benefits
Comp & perks- Competitive Compensation: Receive a competitive salary commensurate with experience.
- Remote Flexibility: Enjoy the freedom and comfort of a fully remote position, allowing for a healthy work-life balance.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Google AdsLinkedIn AdsSEOAEOGEOcontent distributioncampaign optimizationlanding page optimizationdata analysisconversion rate optimization
Soft Skills
self-directedeffective communicationstrategic thinkingcollaborationadaptabilitycuriosityproblem-solvingcreative thinkingstorytellingperformance management