Product Marketing Manager

Pushpay

Product Marketing Manager responsible for GTM strategies and marketing campaigns for Pushpay's SaaS products. Collaborating with various teams to enhance customer retention and product adoption.

Posted 7/1/2026full-timeColorado Springs • Colorado • 🇺🇸 United StatesMid-LevelSenior💰 $89,402 - $109,269 per yearWebsite

About the role

Key responsibilities & impact

Collaborate with other Product Marketing Managers, and the rest of the Marketing Team to leverage differentiated positioning and messaging to convey a powerful story and consistently communicates the value of our products across multiple marketing channels.
Support the end-to-end GTM strategy, planning, project management and execution of new product and feature launches to ensure the product value is clearly and consistently communicated through customer facing channels, enablement assets, product demos and more.
Collaborate with campaign managers and the internal creative and production team to support high-impact marketing campaigns, including demand generation activities, in-product communication, social media, email marketing, and content marketing.
Develop compelling enablement assets in collaboration with internal stakeholders to enable sales, customer success, and marketing partners to convey product value to prospects and deliver continuous value to existing customers.
Lead ongoing competitive research and analysis to inform marketing positioning and strategy, develop and maintain competitive battle cards increase overall competitive enablement across sales, customer success, product management and marketing.
Partner with customer success and sales to identify and create effective strategies for targeted competitive campaigns and upsell and cross-sell initiatives.
Act as the lead Product Marketing Manager in support of other marketing initiatives like large events, product partnerships and integrations, and product adoption campaigns.

Requirements

What you’ll need

3+ years of experience in product marketing and other marketing functions, preferably in growing and dynamic B2B SaaS companies.
BA/BS Degree in Marketing, business, or equivalent.
Highly creative with experience in leveraging templates, creative software, AI and other tools to product high quality customer facing assets at scale.
Experience with conducting ongoing competitive research and analysis with the ability to synthesize the research into tangible findings and insights for multiple stakeholders. Experience with Klue, or similar competitive enablement software tools, is desired.
Customer-centric approach with a passion for gaining customer, market and competitive insights and translating them into actionable strategies to support sales and customer success outcomes.
Experience working collaboratively, and cross-functionally with leadership, product teams, sales and support teams to achieve key outcomes and create the best experience for customers and prospects.
Strong project management skills with the ability to juggle multiple projects and consistently meet deadlines and objectives.
Effective communication skills and ability to easily move between multiple audiences and across various teams and stakeholder.
A self-starter with a bias towards action with exceptional comfort working in an ambiguous and fast-paced environment.
A passion for our customers and a strong desire to market our products that bring people together by strengthening community, connection, and belonging.

Benefits

Comp & perks

100% employer-paid premiums for Medical HDHP Plan, Dental, and Vision for employee
70% employer-paid premiums for Medical PPO Plan for employees, and Medical, Dental, and Vision for dependents
401K match
Hybrid work model - 3 days in the office / 2 days remote each week; if local to one of our offices
Remote
12 paid Company Holidays
2 paid Volunteer Time Off days
15 days PTO to start, increases with tenure and seniority
Paid parental and adoption leave

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Product MarketingGo-To-Market StrategyCompetitive AnalysisDemand GenerationContent MarketingEmail MarketingSales EnablementMarket InsightsProject ManagementB2B SaaS Experience

Soft Skills

Effective CommunicationCollaborationCreativitySelf-StarterAdaptability

Certifications

BA/BS Degree in MarketingBA/BS Degree in Business