Director, Franchise Development

Purposebrands

Franchise development director driving growth for Purpose Brands’ global wellness franchise portfolio. Sourcing, qualifying, and closing franchise candidates across its fitness and wellness brands.

Posted 8/13/2026full-timeWoodbury • Florida, Minnesota • 🇺🇸 United StatesLead💰 $75,000 - $95,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in franchise development, including sourcing, qualifying, and closing franchise candidates while executing market mapping strategies. Proven ability to build and maintain a high-conversion pipeline and deliver impactful brand presentations.

Highest-signal resume keywords

Franchise Development ExperienceIdeal Franchisee Profile CreationMarket Mapping Strategy ExecutionLead Sourcing and ClosingCRM Management Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Franchise DevelopmentMarket MappingPipeline ManagementSales Lifecycle ManagementForecastingPerformance TrackingLead QualificationNegotiationPresentation SkillsAnalytical Skills

Soft Skills

Excellent CommunicationRelationship BuildingSelf-MotivatedResults-OrientedStrategic ThinkingResiliencePersuasion AbilitiesOrganizational Skills

Tools & Technologies

CRM Software

Industry Keywords

Franchise AgreementsSales GoalsNetworkingTerritory AnalysisBrand Representation

About the role

Key responsibilities & impact

Develop and execute a comprehensive franchise lead outreach strategy to achieve annual growth targets
Source, qualify, and close new franchise candidates through proactive outreach and strategic networking for one or more portfolio brands
Create and refine Ideal Franchisee Profiles to target qualified prospects
Conduct market mapping and territory analysis with the real estate team to identify high-potential growth areas
Build and maintain a strong pipeline of qualified leads
Guide candidates through the full sales lifecycle from initial contact through signing
Deliver compelling brand presentations and discovery day experiences
Partner cross-functionally with operations, marketing, and executive leadership to ensure successful onboarding and territory planning
Maintain accurate pipeline reporting, forecasting, and performance tracking
Represent the brand at industry events, expos, and networking opportunities

Requirements

What you’ll need

Minimum 5 years of experience in franchise development
Demonstrated success in sourcing, influencing, and closing franchise agreements
Strong experience creating Ideal Franchisee Profiles and executing market mapping strategies
Proven ability to “hunt” for qualified leads and build a high-conversion pipeline
Experience working in a fast-paced, performance-driven environment
Consistent track record of meeting or exceeding annual sales and development goals
Excellent communication, negotiation, and presentation skills
Highly self-motivated, results-oriented, and disciplined
Strong organizational and CRM management skills
Strategic thinker with strong analytical skills
A “hunter” mentality
Resilient and persistent with a competitive drive
Relationship-builder with strong influence and persuasion abilities
Ability to manage multiple territories and priorities simultaneously
Comfortable with accountability and performance metrics

Benefits

Comp & perks

Medical, Dental and Vision Coverage
Hybrid Work Environment
Life and Disability Insurance
Unlimited Time off + Paid Holidays
Flexible Friday's between Memorial Day and Labor Day
401(K) Savings Plan Matching at 4%
10 Coaching and Therapy sessions
Mental Health Benefits
Brand Discounts & Reimbursements
In-house workout facilities
Professional Development Opportunities
Team Building, Employee Engagement Activities & so much more
Commission