CRO Specialist
PurpleFire
full-time
Posted on:
Location Type: Remote
Location: United States
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About the role
- Designing, building, and executing A/B tests, multivariate tests, and other experimentation programs across websites, emails, and landing pages.
- Leading strategic conversations with clients to understand their business goals, challenges, and growth opportunities.
- Presenting test ideas, roadmaps, and results in a clear, compelling, and professional manner.
- Developing strong hypotheses aligned with commercial and strategic objectives.
- Analyzing qualitative and quantitative data to identify insights, opportunities, and priorities.
- Creating design, content, and development guidelines based on winning tests.
- Evaluating and documenting test performance and recommending next steps.
- Troubleshooting optimization setups and ensuring high-quality implementation.
- Preparing high-quality reports, decks, and documentation for internal and external use.
- Training team members and contributing to knowledge sharing across the company.
- Supporting the development of our “landing page service” as a standardized product offering.
Requirements
- Have 2–3+ years of experience as a CRO specialist with 25+ A/B tests executed.
- Are highly confident communicating in near-native written and spoken English (you will work directly with US/UK clients).
- Are comfortable leading calls, presenting ideas, and building rapport with stakeholders.
- Enjoy discussing strategy, business goals, and growth opportunities—not just execution.
- Have experience with A/B testing tools, analytics platforms, and CRO tools (Convert, Hotjar, GA4, Shopify, etc.).
- Are familiar with landing page builders such as Replo, Unbounce, Leadpages, or similar.
- Have strong organizational skills and can manage multiple projects at once.
- Are proactive, curious, and motivated to continuously learn and improve.
- Naturally take ownership, speak up with ideas, and are not afraid to challenge or propose new directions.
Benefits
- Professional development opportunities
- Growth mentorship
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
A/B testingmultivariate testingdata analysishypothesis developmentoptimizationreport preparationcontent guidelinesdesign guidelinestroubleshootingproject management
Soft skills
communicationleadershipstrategic thinkingrapport buildingorganizational skillsproactivitycuriositymotivationownershipcollaboration