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Growth Director – Sports & Entertainment
PurpleGrowth Director leading the expansion of Sports & Entertainment vertical across North America at Purple. Focused on building executive relationships and driving commercial growth.
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
enterprise salesgo-to-market strategiescomplex sales cyclesdigital infrastructureSaaSvenue technologynetworkingWiFianalyticsoperational insight
Soft Skills
communicationrelationship buildingexecutive presencecommercially drivenautonomousstrategic growthcollaborationthought leadershipmotivationcross-functional teamwork
Tools & Technologies
guest WiFiidentity-driven onboardingintelligent venue connectivityvenue technology ecosystemsMSPsnetworking providersanalytics platformscustomer success toolsmarketing toolssales leadership tools
Industry Keywords
sports and entertainmentcommercial growthvenue operatorssports franchisesownership groupslive entertainmentpublic gathering spacesfan engagementconnected venuesdigital experience transformation
About the role
Key responsibilities & impact- Lead commercial growth activity for Purple’s Sports & Entertainment vertical across North America.
- Own a senior sales quota focused on strategic venue opportunities and partner-led growth.
- Build and maintain executive-level relationships with venue operators, sports franchises, ownership groups, technology leaders, and entertainment organisations.
- Develop go-to-market strategies focused on stadiums, arenas, sports venues, live entertainment environments, and large public gathering spaces.
- Position Purple’s solutions across guest WiFi, identity-driven onboarding, analytics, engagement, operational insight, and intelligent venue connectivity.
- Work closely with partners, MSPs, networking providers, and venue technology ecosystems to drive new opportunities and accelerate commercial growth.
- Support complex enterprise sales cycles involving multiple stakeholders, procurement structures, technical validation processes, and large-scale deployments.
- Collaborate cross-functionally with Product, Marketing, Customer Success, and Sales leadership to ensure strong vertical alignment and repeatable commercial success.
- Represent Purple at industry events, sports and entertainment conferences, networking forums, and partner engagements.
- Contribute to thought leadership around fan engagement, connected venues, intelligent infrastructure, and digital experience transformation.
Requirements
What you’ll need- A senior enterprise sales professional with 10–15 years’ experience working within or selling into the sports and entertainment industry.
- Experienced in connectivity, networking, WiFi, digital infrastructure, SaaS, venue technology, or adjacent technology sectors.
- Comfortable managing complex, high-value, multi-stakeholder enterprise sales cycles.
- Experienced working with partner-led go-to-market models and large ecosystem relationships.
- Strong understanding of the operational and commercial dynamics of sports and entertainment venues.
- An excellent communicator with strong executive presence and relationship-building capability.
- Commercially driven, highly autonomous, and motivated by building long-term strategic growth.
- Passionate about technology’s role in improving venue experience, operational efficiency, and fan engagement.
Benefits
Comp & perks- Salary $80,000 - $100,000 per annum, dependant on experience
- Remote first business - work from home (with travel to customer sites as required for the role)
- Flexible working - focus on your wellbeing
- Emphasis on learning and development - progress your career
- 20 days PTO, plus public holidays and sick pay - with the option to buy additional vacation days
- 4 days PTO for volunteering - give something back to the community
- 401k, Healthcare, dental and vision
- Employee Assistance Programme, 24/7 helpline
- Long Term Incentive Plan after 12 months’ service
- International travel to the UK for annual Global Kick Off event