
Senior Manager, Field Marketing
Pulumi Corporation
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $140,000 - $160,000 per year
Job Level
Senior
About the role
- Own and execute regional and account-based field marketing programs that create, expand, and accelerate sales opportunities across priority accounts
- Work directly with regional sales teams to adapt and deploy digital, content, and field marketing programs aligned to GTM priorities and target accounts
- Partner closely with Performance Marketing to ensure digital programs effectively support ABM initiatives and regional field campaigns
- Collaborate with Events Marketing to plan and maximize Pulumi’s presence at industry conferences, partner events, executive dinners, and regional meetups
- Plan and facilitate high-impact customer and prospect engagements—including Customer Advisory Boards (CABs), Customer Business Reviews (CBRs), and innovation days—in partnership with Sales and Customer Experience teams
- Work with marketing and sales leadership to define, document, and operationalize processes for event lead follow-up and field-level engagement
- Provide consistent, clear weekly communications to sales teams on upcoming campaigns, field events, and available marketing support
- Partner with the Head of Community and Community Engineering to drive the strategy and execution of Pulumi User Groups (PUGs), including cadence, topics, and regional alignment with sales priorities
- Manage end-to-end field event execution and logistics, including venue sourcing, staffing coordination, vendor management, and ensuring appropriate onsite marketing collateral
- Track, measure, and report on the effectiveness and impact of field marketing programs and events, using data to continuously refine approach and execution
Requirements
- 3+ years of field, regional, or demand-focused marketing experience in a SaaS environment
- Experience marketing to technical or developer audiences, with an understanding of how to engage and influence technical buyers
- Strong written and verbal communication skills, proactively providing consistent and thorough updates to stakeholders
- Attention to detail and organizational skills, with the ability to manage multiple programs, events, and stakeholders simultaneously
- Hands-on experience supporting or working with customer communities, user groups, or Customer Advisory Boards (CABs)
- A highly collaborative mindset and a willingness to roll up sleeves and personally execute—not just coordinate—field marketing programs
- Experience supporting multiple regions or distributed sales teams, with the ability to adapt programs to regional needs
- Familiarity with Salesforce or similar CRM tools to track, measure, and report on field and event-driven activity
- Willingness to travel up to ~20% to support in-person field events and customer engagements
Benefits
- Healthcare Coverage: We offer comprehensive medical, dental, vision, and supplemental insurance at no cost to U.S. employees. Internationally, we comply with local healthcare requirements and provide regionally appropriate coverage.
- Time Off: Our unlimited PTO policy encourages balance and rest — and we require employees to take at least three weeks off annually, plus 13 U.S. holidays.
- 401(k): U.S. employees are eligible for a 401(k) plan with an employer match to support long-term financial wellness.
- Parental Leave: We provide 20 weeks of paid leave for birthing parents or primary caregivers, and 16 weeks for non-birthing parents or secondary caregivers.
- Remote-First Culture: Pulumi has been fully remote since 2020, with teammates across 20+ U.S. states and 12+ countries. We support flexible work with asynchronous collaboration and an annual “work from anywhere” stipend.
- Professional Development: Every employee receives an annual learning and development budget to support growth, learning, and career goals.
- Equity Ownership: We believe in acting like owners. All employees receive equity and are empowered to think big, move fast, and build the future of cloud together.
- Additional Support: We offer a monthly wellness fund to support mental and physical well-being, and a quarterly happiness fund for team connection.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
field marketingregional marketingdemand generationevent managementcustomer engagementdata analysisprogram managementcontent marketingaccount-based marketing (ABM)customer advisory boards (CABs)
Soft skills
communication skillsorganizational skillsattention to detailcollaborationstakeholder managementproactive updatesadaptabilityexecution mindsetmulti-taskingcustomer focus