Influencer Marketing Manager

Pulse Advertising

Influencer Marketing Manager running creator campaigns for Pulse Advertising, a social media advertising agency. Developing concepts, casting talent, managing budgets and proving campaign impact through data.

Posted 8/7/2026full-timeLondon • 🇬🇧 United KingdomMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing creator marketing campaigns, with a strong focus on developing original concepts and matching creators to campaign briefs. Proficient in analyzing performance metrics and driving strategic decision-making to enhance productivity and team alignment.

Highest-signal resume keywords

Creator MarketingInfluencer MarketingCampaign Concept DevelopmentData-Driven Decision MakingProject Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign ManagementPerformance AnalysisBudget ResponsibilityUnderstanding of CPMUnderstanding of ROIUnderstanding of KPIsKnowledge of AICreative Concept DevelopmentMatching Creators to CampaignsCultural Trend Analysis

Soft Skills

Team LeadershipCollaborationProblem SolvingPositive AttitudeMotivation

Tools & Technologies

Creator Marketing PlatformsReporting ToolsProject Management Software

Industry Keywords

Creator EconomyCultural ShiftsEmotional Storytelling

About the role

Key responsibilities & impact

Independently manage medium-scale, medium-complexity creator campaigns end to end
Translate client briefs into original creative concepts and bring them to life
Develop creative ideas and cast creators based on content style, community and cultural fit
Stay current on creator marketing platforms, formats, creator economy developments and cultural trends
Collaborate with Strategy and internal services
Communicate with clients and external partners to ensure seamless project delivery
Identify procedural and functional challenges and develop solutions
Improve productivity, efficiency and alignment across teams
Analyze performance and prepare internal and external reports
Contribute to strategic decision-making
Bring creative and innovative approaches that drive Pulse’s business forward
Motivate and lead the team

Requirements

What you’ll need

At least 3 years of experience in social/creator marketing, including a minimum of 2 years in influencer marketing
Deep, current understanding of creator marketing platforms, formats and cultural shifts
Strong instincts for matching creators to campaign briefs
Ability to develop original campaign concepts and pair them with appropriate creators
Data-driven approach and confidence with budget responsibility
Knowledge of CPM, ROI and KPIs
Solid understanding of AI, including its opportunities and challenges
Interest in project management and emotional storytelling
Strong team-player skills and hands-on mentality
Positive attitude toward new challenges
Ability to motivate a team

Benefits

Comp & perks

Work abroad from any of the company’s office locations in Paris, London, Milan, Hamburg or Berlin
One-to-one coaching sessions and team workshops with a careers coach
Global team collaboration, learning and celebrations
Hybrid remote policy allowing work from home two days a week
City-centre office locations
Dogs welcome at the offices