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Market Development Manager
PTC Therapeutics, Inc.Market Development Manager at PTC developing go-to-market strategies for rare disease therapeutics in Australia. Collaborating with healthcare professionals and driving market development initiatives.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing go-to-market strategies and marketing initiatives within the pharmaceutical sector, particularly in rare diseases. Strong ability to build relationships with healthcare professionals and key opinion leaders while ensuring compliance with regulatory standards.
Highest-signal resume keywords
Pharmaceutical Sales ExperienceGo-To-Market Strategy DevelopmentRelationship Building with Key Opinion LeadersMarketing Initiative ExecutionHealthcare Environment Knowledge
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Market AnalysisCampaign DevelopmentDigital MarketingSales Enablement ToolsContent Creation
Soft Skills
Excellent Communication SkillsAnalytical ThinkingProblem-Solving SkillsAdaptabilityCollaboration
Industry Keywords
Medicines Australia Code of ConductRegulatory ComplianceLife Sciences EducationAPAC Market KnowledgeStakeholder Engagement
About the role
Key responsibilities & impact- Support the development of strategy and go-to-market plans for your product areas in Australia and other APAC geographies
- Develop and deliver brand and go-to-market strategies aligned with regional priorities
- Create targeted messaging, campaigns and marketing materials for HCPs and patient audiences
- Plan and execute marketing initiatives, including digital, social and awareness campaigns
- Support sales enablement through high-quality tools, insights and content
- Spend approximately 50% of time on field-based work which will require travel within Australia
- Build and maintain strong relationships with HCPs, key opinion leaders and other stakeholders
- Identify and develop opportunities for growth within assigned accounts and territories
- Support market analysis to inform strategy, identify trends and opportunities
- Ensure all activities comply with the latest Medicines Australia Code of Conduct, Australian regulatory requirements and company SOPs
- Represent PTC at meetings, conferences and industry events, with occasionally international travel as required
Requirements
What you’ll need- Proven success in pharmaceutical sales, preferably within rare diseases
- Demonstrated track record of building relationships with Key Opinion Leaders
- Understanding of the healthcare environment in Australia (additional APAC knowledge a plus)
- Ability to work independently and collaboratively, as required, in a fast-paced, matrixed, culturally diverse team environment consisting of internal and external team members
- Excellent verbal and written communication and skills, including the ability to communicate complex technical information clearly
- Analytical thinker with excellent problem-solving skills and the ability to adapt to changing priorities and deadlines
- Demonstrated the aptitude for marketing initiatives, including working at congresses and building campaigns
- Higher education, preferably within life sciences and/or marketing
Benefits
Comp & perks- Inclusive culture
- Strong sense of belonging
- Opportunity for growth