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Senior Marketing Specialist
PSI CRO AGSenior Marketing Specialist at PSI managing various marketing campaigns and supporting digital recruitment initiatives. Collaborating with creatives and strategists in a dynamic environment.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in planning and executing marketing campaigns across various channels, including B2B social media and digital events. Strong capabilities in content creation, performance analysis, and vendor management are essential.
Highest-signal resume keywords
B2B Social Media Campaign ManagementContent CreationPerformance Metrics AnalysisEvent PlanningGraphic Design Software Knowledge
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Marketing Campaign PlanningPerformance TrackingBudget ManagementContent DevelopmentDigital Event Coordination
Soft Skills
Strong Writing and EditingOutstanding Verbal CommunicationAttention to DetailProject ManagementAdaptability in Fast-Paced Environments
Tools & Technologies
CanvaPhotoshopLinkedInInstagramFacebookTikTokWeChat
Certifications & Qualifications
Bachelor's Degree
Industry Keywords
Marketing StrategyVendor ManagementPerformance OptimizationStakeholder ReportingPSI Events
About the role
Key responsibilities & impact- Plans and executes assigned marketing campaigns (email, social, paid ads, content, PR, internal communication)
- Creates content for assigned channels
- Tracks performance metrics and produces reports for stakeholders
- Analyzes performance of assigned campaigns and optimizes tactics
- Manages relations with marketing vendors
- Manages budgets and billing for assigned channels
- Performs updates of the PSI website
- Plans and supports PSI events, working with the global marketing events team
- Contributes to PSI marketing strategy
- Mentors junior members of the marketing team
Requirements
What you’ll need- Bachelor’s degree
- East Coast Location Preferred
- At least 3-5 years running B2B social media campaigns (LinkedIn), experience with Instagram, Facebook, TikTok and/ weChat is a plus
- Experience running digital events (coordinating, content development, post event activity)
- Event planning experience is a plus
- Strong writing and editing experience, outstanding verbal communication skills
- Capable of managing multiple projects at once with high attention to detail
- Comfortable in a dynamic, fast-paced environment
- Knowledge of graphic design software (i.e. Canva, Photoshop)
Benefits
Comp & perks- All your information will be kept confidential according to EEO guidelines.