Demand Generation Manager – Senior
Proxima
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • United States
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Salary
💰 $145,000 - $185,000 per year
Job Level
About the role
- Performance marketing strategy and execution across paid channels
- Demand generation programs targeted at ecommerce brands
- Integrated campaigns that span paid, content, email, and events
- Pipeline reporting, attribution, and optimization
Requirements
- 4–7 years of experience in demand generation or performance marketing, ideally at a B2B SaaS or adtech company
- Familiarity with the ecommerce ecosystem, with an understanding of the challenges DTC and retail brands face
- Adtech experience: you know how the stack fits together (DSPs, CDPs, data providers, measurement)
- Strong AI fluency; you actively use AI tools to work smarter and think critically about how they apply to marketing
- A builder's mindset: comfortable being scrappy, owning outcomes, and figuring things out
- Nice to Have: Experience marketing to performance marketers or ecommerce operators; Familiarity with Meta's ad ecosystem or retail media networks; Experience at a startup or high-growth environment
Benefits
- The base salary is just one component of Proxima’s compensation package which includes a wide range of medical, dental, vision and other benefits as well as equity.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
performance marketingdemand generationpipeline reportingattributionoptimizationAI toolsDSPsCDPsdata providersmeasurement
Soft Skills
builder's mindsetcritical thinkingownershipproblem-solving