Implementation, administration and optimization of assigned marketing technology platforms
Develop the vision and roadmap for relevant technology
Translate end‐user perspective and stakeholder vision into features and user stories that drive platform roadmaps
Provide support for assigned marketing technology including systems administration, user management, configuration, training and help desk
Partner with stakeholders and IT to establish, implement and prioritize roadmap for assigned technology platforms
Define, maintain, and enforce best practices for Marketing Technology
Manage third‐party resources associated with assigned platforms
Monitor and drive platform adoption
Facilitate and engage in the development and writing of test plans and use cases. Performs user acceptance testing as needed
Develop technology platform KPIs and monitors performance
Establish and document technology standards, workflows and integrations

Requirements

Bachelor’s degree in Computer Science, Computer Information Systems, Marketing, or a related discipline
5+ years administering marketing technology including one or more: Marketing Automation, Digital Asset Management, Content Management Systems, Sales Enablement, CRM, Analytics, and Workflow/Resource Management. Preferred platforms including one or more: Eloqua, Accent, Sitecore, AEM Assets, WorkFront, Microsoft Dynamics and Google Analytics
3+ years of experience in marketing technology or media platform operations with a demonstrated ability to manage and optimize business and technical solutions
Strong understanding of the marketing technology landscape and the practical application of technology to achieve Marketing goals
Fluency in the languages of both technology and marketing
Experience building custom marketing technology blueprints and roadmaps
Experience managing strategic partner and/or agency relationships
Anticipate risks, and demonstrate sense of urgency, ability to resolve issues with limited supervision
Detail oriented
Ability to build trust and strong working relationships with Stakeholders, IT and vendors
Professionally curious; desires to learn more about the business and grow in knowledge and capability within the organization and industry; asks why
Ability to communicate complex technical concepts to non‐technical audiences

Benefits

Comprehensive health insurance
Dental insurance
Vision insurance
Mental health benefits
Employee assistance program
Paid time off
Paid parental leave
Short-term disability
Cultural observance day
Contributions to healthcare accounts
Pension plan
401(k) plan with company matching
ProHealth Rewards program for wellbeing

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

marketing technology administrationmarketing automationdigital asset managementcontent management systemssales enablementCRManalyticsworkflow managementuser acceptance testingKPI development

Soft Skills

stakeholder managementproblem-solvingdetail orientedrelationship buildingprofessional curiositycommunicationurgencyrisk anticipationindependent resolutioncollaboration