Senior Director – Marketing Strategy, Group Benefits, Protection and Retirement
Protective Life
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $175,000 - $200,000 per year
Job Level
About the role
- Leading the marketing strategy efforts for Protective’s growing asset protection division and our enterprise and operations marketing support.
- Drives the development and commercialization of holistic value propositions to achieve business growth.
- Leverages industry expertise and commercial awareness to align marketing strategies with business goals, ensuring impactful outcomes, sustainable growth and competitive advantage.
- Responsible for a team that develops and executes strategic marketing initiatives that drive financial and operational performance across their respective lines of business.
- Partners with executive leadership in product development, sales, HR, operations, business strategy and the Protective Foundation to leverage insights and build go-to-market plans.
Requirements
- An undergraduate degree in marketing or other quantitative discipline is required; a Master’s degree or MBA is preferred.
- 12 to 15 years of experience in a senior marketing role.
- Prior experience within life insurance and annuity industry is strongly preferred.
- Integrity and strong interpersonal skills are essential to succeed.
- Respect for others’ ideas in the workplace is critical, and diplomacy and motivational skills are necessary.
- The successful candidate should be a good listener with a commitment to service and support.
- They should develop talent and lead strong talent within the organization for future growth.
- A well-respected, entrepreneurial professional with proven skills in strategic thinking, long- and short-term planning, team-building, problem solving and decision making.
- Demonstrated ability to collaborate with others and build business relationships with other senior executives.
- Provides industry advice and expertise to solve complex problems and issues.
- Strong negotiation and facilitation skills with the ability to motivate, persuade and build consensus.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketing strategycommercializationvalue propositionsfinancial performanceoperational performanceproduct developmentgo-to-market plansstrategic marketing initiativesquantitative analysisteam-building
Soft Skills
integrityinterpersonal skillsdiplomacymotivational skillslisteningcommitment to servicetalent developmentstrategic thinkingproblem solvingnegotiation
Certifications
undergraduate degree in marketingMaster’s degreeMBA