Senior Marketing Analyst

Prosper Marketplace

Senior Analyst in Marketing Analytics optimizing multi-channel performance campaigns for fintech company. Bridging complex data sets and impactful business decisions for customer acquisition.

Posted 5/21/2026full-timeSan Francisco • California • 🇺🇸 United StatesSenior💰 $131,000 - $164,000 per yearWebsite

Tech Stack

Tools & technologies

BigQueryCloudPythonSQLTableau

About the role

Key responsibilities & impact

Conduct deep-dive analyses to uncover insights that drive profitable customer acquisition and long-term engagement.
Design, execute, and analyze rigorous A/B and multivariate testing frameworks to optimize conversion rates and spend allocation.
Support Product and Marketing teams in designing high-performing customer journeys, focusing on the cadence and sequence of interactions that maximize LTV
Build and maintain automated dashboards in Looker Studio or Tableau to track real-time performance, attribution, and CPA
Use predictive insights to lead budgeting, forecasting, and "what-if" scenario planning for quarterly growth targets.
Act as a bridge between Marketing, Product, and Data Science to ensure data integrity and alignment on overarching strategic goals.
Present findings and recommendations to stakeholders at all levels

Requirements

What you’ll need

Bachelor’s Degree in a quantitative (STEM) field with 5+ years of analytics experience (or a Master’s with 3+ years). Specific experience in Fintech or Financial Services is highly preferred.
Mastery of SQL and Advanced Excel is required.
Proficiency in Python or R for statistical modeling and data manipulation is preferred.
Experience with Looker Studio, Tableau, or similar platforms; you know how to build a dashboard that tells a story at a glance.
Deep understanding of hypothesis testing, incrementality, and experimental design.
Familiarity with cloud data warehouses (e.g., Snowflake, BigQuery) and a "clean data" mindset.
Exceptional communication skills with the ability to translate technical findings into a compelling business case for senior leadership.
Ability to manage multiple high-priority projects simultaneously in a fast-paced, evolving environment.

Benefits

Comp & perks

A hybrid connection:We believe in the "best of both worlds" - a hybrid environment (2 days/week in our SF office) that balances high-touch collaboration with the flexibility of remote work
Invested in your future:A competitive salary and a 401(k) with a 5% company match to help you build long-term financial security
Holistic well-being:We provide the resources you need to thrive, from flexible time off and paid parental leave to an annual wellness allowance and comprehensive health coverage
Professional & personal growth:Take advantage of a suite of premium perks, including Udemy access, childcare assistance, pet insurance, and a bevy of additional savings through Beneplace

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

SQLAdvanced ExcelPythonRA/B testingmultivariate testingstatistical modelingdata manipulationhypothesis testingexperimental design

Soft Skills

communication skillsproject managementstakeholder engagementanalytical thinkingproblem-solvingcollaborationpresentation skillstime managementadaptabilitystrategic thinking