Senior Director of Digital Marketing, Sourcing
Propel America
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $122,600 - $153,200 per year
Job Level
Senior
About the role
- Design, execute, and optimize applicant acquisition campaigns
- Own paid media campaigns on Meta, Google Ads, TikTok, and LinkedIn
- Translate Propel’s brand voice into authentic short-form content
- Partner with Workforce Partnerships team to develop marketing strategies
- Own website content strategy, updates, and SEO optimization
- Manage marketing automation and CRM tools
Requirements
- 7–10+ years in marketing
- 4+ years leading digital marketing strategy and execution
- Proven ability to run full-funnel acquisition campaigns
- Expertise in paid media (Meta, Google Ads, TikTok, Indeed)
- Experience building and managing influencer or ambassador programs
- Proficiency with marketing automation and CRM systems
Benefits
- coverage of 90% of health insurance premiums
- unlimited PTO
- flexible work environment
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
digital marketingpaid mediaSEO optimizationcontent strategyacquisition campaignsmarketing automationCRM systemsinfluencer programsambassador programs
Soft skills
leadershipstrategic thinkingcollaborationcommunication