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Partner Marketing Manager, German Speaking
PrometheanPartner Marketing Manager developing marketing initiatives across partner ecosystem in European markets at Promethean. Fostering collaboration and engagement with distributors and resellers to drive business growth.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing partner marketing strategies, managing marketing budgets, and analyzing performance metrics to drive business growth. Proficient in building relationships with channel partners and adapting global marketing initiatives to local markets.
Highest-signal resume keywords
Partner Marketing Strategy DevelopmentMDF Program ManagementFluent in German and EnglishCross-Functional CollaborationCampaign Performance Analysis
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
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Hard Skills
Partner Marketing PlansGo-To-Market InitiativesCo-Marketing CampaignsDigital MarketingProject Management
Soft Skills
Excellent CommunicationRelationship BuildingAnalytical MindsetProactive Approach
Tools & Technologies
CRM PlatformsMarketing AutomationSalesforceHubSpot
Industry Keywords
Channel MarketingB2B MarketingSaaSPartner EcosystemsDemand Generation
About the role
Key responsibilities & impact- Develop and execute regional partner marketing strategies that support business growth, demand generation, and partner engagement across Europe and international markets.
- Build annual marketing plans with key distributors, resellers, and strategic partners to drive joint business objectives and increase market presence.
- Work closely with regional sales teams and global marketing functions to align partner activities with go-to-market priorities and overall company strategy.
- Adapt global campaigns and marketing programs into locally relevant initiatives that meet the needs of different markets and partner ecosystems.
- Plan and deliver partner-focused activities, including events, conferences, roadshows, enablement programs, and co-marketing campaigns.
- Strengthen relationships with channel partners by providing marketing support, resources, training materials, and campaign assets to help them succeed.
- Manage MDF and partner marketing investments, ensuring effective budget allocation, governance, and measurable return on investment.
- Track and analyze partner marketing performance, using KPIs and insights to improve campaign effectiveness and drive continuous improvement.
- Collaborate with sales, marketing, and demand generation teams to ensure consistent messaging and a seamless partner and customer experience.
- Share learnings, best practices, and successful initiatives across regions to support scalable partner marketing programs.
Requirements
What you’ll need- 5+ years of experience in partner or channel marketing, ideally within a technology, SaaS, education, or B2B environment.
- Strong understanding of partner ecosystems, indirect sales channels, and working with distributors, resellers, or strategic partners.
- Experience developing and executing partner marketing plans, go-to-market initiatives, and co-marketing campaigns across multiple regions.
- Fluent in German and English (written and spoken); additional European languages are a plus.
- Proven ability to manage MDF programs, marketing budgets, and partner investments while measuring performance and ROI.
- Experience delivering successful campaigns across digital, virtual, and in-person channels, including partner events and enablement activities.
- Confident working with cross-functional teams, including sales, marketing, demand generation, and external partners.
- Experience with CRM, marketing automation, or partner management platforms (e.g. Salesforce, HubSpot, or similar tools).
- Strong project management skills with the ability to manage multiple priorities across different markets.
- Analytical and results-driven mindset, with the ability to use data and insights to improve marketing performance.
- Excellent communication and relationship-building skills, with experience working in international or matrix organizations.
- Proactive, hands-on approach with the ability to challenge existing processes, suggest improvements, and drive new ideas.
Benefits
Comp & perks- Bonus Eligible 📊 Check your resume score for this job Improve your chances of getting an interview by checking your resume score before you apply. Check Resume Score