Sales Development Representative

Progyny, Inc.

Sales Development Representative building outbound pipeline for Progyny’s global fertility and family-forming care platform. Qualifying prospects and booking high-quality meetings for the commercial sales team.

Posted 8/14/2026full-timeLondon • 🇬🇧 United KingdomJuniorMid-Level💰 £33,000 - £38,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in lead generation and qualification through proactive outreach and strategic questioning. Possesses strong communication skills and the ability to build rapport with prospects while maintaining accurate CRM records.

Highest-signal resume keywords

Lead GenerationOutbound SDR ExperienceCRM ManagementStrong Communication SkillsInterpersonal Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Lead QualificationStrategic QuestioningKPI AchievementSales OutreachPipeline Management

Soft Skills

Organizational SkillsTime ManagementResilienceCollaborationEntrepreneurial Mindset

Certifications & Qualifications

BA in Business AdministrationBS in Life SciencesMaster’s Degree in Relevant Field

Industry Keywords

Sales Development RepresentativeBusiness DevelopmentClient ProfileCustomer ChallengesCampaign Performance

About the role

Key responsibilities & impact

Generate qualified pipeline through proactive outbound outreach across email, phone, and LinkedIn
Manage and respond to inbound enquiries professionally and promptly
Identify new business opportunities aligned with the ideal client profile
Qualify leads through strategic questioning and active listening to uncover needs, pain points, and buying signals
Partner with Sales Leadership on top-of-funnel targets and strategic outreach
Book high-quality meetings against weekly, monthly, and quarterly KPIs
Communicate customer challenges and Progyny Global’s value proposition clearly and confidently
Build rapport with prospects through thoughtful, organised interactions
Maintain accurate CRM records of activities, conversations, and lead progression
Collaborate cross-functionally to nurture leads and share insights that improve campaign performance

Requirements

What you’ll need

At least 2 years of experience in an SDR role
Minimum of 3 years of professional experience overall; internships and part-time roles count
Experience in outbound SDR/BDR roles preferred
BA, BS, or Master’s degree in Business Administration, Life Sciences, or an equivalent field
Strong interpersonal skills and ability to build rapport quickly
Highly organised with excellent time-management abilities
Strong written and verbal communication skills
Resilient, persistent, and positive in the face of rejection
Self-starter with an entrepreneurial mindset and eagerness to learn
Ability to collaborate effectively and take accountability and direction

Benefits

Comp & perks

Annual gross base salary range: From 33000 – 38000 GBP (based on experience)
Access to the Progyny Global platform + GBP 4400 family-building benefit
Hybrid working model with 3 days/week in our co-working space in London
1:1 mental health sessions & wellness support via Nilo Health
Mobility allowance
Gym allowance
24 days remote work from anywhere
Inclusive, mission-driven culture built on care, collaboration, and innovation