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Growth Marketing Manager – AI Agent Development Tools

Progress

full-time

Posted on:

Location Type: Hybrid

Location: Sofia • Bulgaria

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About the role

  • Develop positioning, messaging, and go-to-market narratives for AI agent development products targeting technical builders
  • Build and execute multi-channel demand programs (content, paid, email, partnerships) optimized for developer audiences
  • Design and run lightweight experiments to test messaging hypotheses and channel fit
  • Own the funnel from awareness to activation, with a bias toward pipeline quality over volume
  • Partner directly with PMs to design and run PMF validation sprints (surveys, cohort analysis, activation metrics)
  • Translate qualitative user feedback into messaging iterations and product hypotheses
  • Define and track leading indicators of early traction (retention, activation rates, NPS, word-of-mouth signals)
  • Collaborate with the sales team to align on ICP, share pipeline insights, and ensure smooth handoffs from marketing-generated interest to sales conversations

Requirements

  • 4-6+ years in growth marketing, developer marketing, or product marketing - ideally at a developer-tools or AI/ML company
  • Genuine technical curiosity; you don't need to code, but you need to understand what 'building an AI agent' actually involves
  • Experience running 0-to-1 GTM motions, not just scaling existing playbooks
  • Strong written voice - you can write a tweet thread, a landing page, and a positioning doc with equal fluency
  • Comfort with ambiguity and a bias toward shipping fast and learning faster
  • Bonus: hands-on experience with LLM APIs, agent frameworks (LangChain, AutoGen, CrewAI), or developer community building
Benefits
  • Generous remuneration package
  • Employee Stock Purchase Plan Enrollment
  • 30 days paid annual vacation
  • An extra day off for your birthday
  • 2 additional days off for volunteering
  • Premium healthcare and dental care coverage
  • Additional pension insurance
  • Well-equipped gym on-site with CrossFit equipment and a climbing wall
  • Co-funded Multisport card
  • Daycare Center for your little ones onsite
  • Flexible working hours and work-from-home allowance
  • Free underground parking with a designated space for bikes and electric scooters
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
growth marketingdeveloper marketingproduct marketinggo-to-market strategymessaging developmentpipeline managementPMF validationcohort analysisactivation metricscontent optimization
Soft Skills
technical curiositystrong written communicationcomfort with ambiguitybias toward actioncollaborationadaptabilityanalytical thinkinguser feedback translationexperimentationstrategic thinking