Territory Sales Manager – Northern Coastal CA

ProFarm

Territory Sales Manager selling ProFarm’s biological pest-management and plant-health products to Northern Coastal California growers. Building retailer relationships, creating demand, and driving territory revenue.

Posted 8/25/2026full-timeRemote • California • 🇺🇸 United StatesMid-LevelSenior💰 $125,000 - $140,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in full-cycle sales activities within the agriculture sector, focusing on building relationships with growers and retail customers while effectively managing sales processes through CRM systems. Proficient in developing territory business plans and achieving sales goals through collaboration with cross-functional teams.

Highest-signal resume keywords

Sales Experience With Crop Protection ProductsTerritory Business PlanningCRM System ManagementExcellent Communication SkillsB.S. Degree In Life Sciences Or Agriculture

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales Process ManagementTerritory Business PlanningCrop Protection Products KnowledgeBio-Pesticide ExperienceProject Planning SkillsAbility To Lift 40+ PoundsAbility To Travel DomesticallyPublic SpeakingPowerPoint ProficiencyMicrosoft Office Suite

Soft Skills

Relationship BuildingNegotiation SkillsConfidentiality MaintenanceOrganizational SkillsInfluencing Skills

Tools & Technologies

CRM SystemsMicrosoft Office Suite

Certifications & Qualifications

Valid Driver's License

Industry Keywords

AgricultureCrop ProtectionGrower DemonstrationsMarket Share IncreaseSales GoalsRetail CustomersMarket InfluencersIndustry MeetingsProduct DevelopmentR&D Collaboration

About the role

Key responsibilities & impact

Conduct full-cycle sales activities with key growers and market influencers
Develop and implement an annual Territory Business Plan
Build and manage long-term relationships with territory retail customers
Build relationships with key growers to create demand for ProFarm’s product portfolio and increase market share
Manage the sales process through a CRM system
Implement grower demonstrations
Establish product-specific goals with assigned growers and monitor progress
Communicate with the Head of Sales to ensure growers are properly serviced by the distribution channel
Meet or exceed agreed-upon sales goals
Collaborate with Sales, Marketing, Product Development, R&D and administrative teams
Participate, present and/or display at industry meetings
Lead product performance inquiries in the assigned territory
Spend approximately 90% of time working directly with retailers, growers and key market influencers
Travel routinely domestically by car or air, including possible weekends and overnight trips

Requirements

What you’ll need

B.S. degree in Life Sciences or an agriculture-related field
A minimum of 3 to 5 years of sales experience with crop protection products or other relevant experience
Bio-pesticide experience is preferred, but not required
Must reside within the assigned territory
Valid driver’s license required
Working knowledge of Microsoft Office Suite
Excellent written/verbal communication skills
Ability to drive for extended periods
Ability to lift at least 40+/- pounds
Ability to walk in and around agricultural production sites in all weather conditions
Ability to communicate, advise, negotiate or influence others
Planning skills to organize, prioritize, schedule and coordinate multiple projects
Ability to maintain strict confidentiality
Ability to present information in written, verbal and software formats such as email, public speaking and PowerPoint
Ability to travel domestically 60%–70% of the time
Overnight travel to annual meetings/conferences and other meetings required
Pre-employment background check required

Benefits

Comp & perks

Medical and dental coverage
Life insurance coverage
Long term disability
Flexible spending account for dependent care and/or medical expenses