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Marketing Coordinator
Product Marketing AllianceMarketing Coordinator responsible for integrated multi-channel marketing at The Alliance. Engaging with industry leaders and supporting various product lines.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in multi-channel marketing, including email, social media, and partnerships, while effectively crafting engaging content and tracking campaign performance metrics. Possesses strong ownership, adaptability, and collaboration skills to drive successful marketing strategies.
Highest-signal resume keywords
Multi-Channel MarketingCampaign Performance TrackingContent CreationData AnalysisProject Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Email MarketingSocial Media MarketingCopywritingData AnalysisCampaign Management
Soft Skills
Self-DirectedAdaptabilityTeam CollaborationPrioritizationOwnership
Tools & Technologies
AsanaEmail Service ProvidersCustomer Relationship ManagementGoogle Analytics
Industry Keywords
Full-Funnel CampaignsEngagementCommunity InitiativesSponsored ProductsEvent Marketing
About the role
Key responsibilities & impact- Become an Expert in your Audience: learn and develop to manage a specific product portfolio, gaining experience across various product types, including events, education, sponsored products, and community initiatives.
- Assist in Full-Funnel Campaigns: Help plan and execute marketing campaigns from start to finish, with hands-on involvement in each step—from building data lists to tracking conversions.
- Multi-Channel Marketing: Assist in developing multi-channel marketing efforts, gaining experience in email, social media, partnerships, and affiliate programs to drive engagement, registrations, and revenue.
- Create Engaging Content: Write clear, on-brand copy for emails, social posts, and partnerships, helping to manage campaign assets that align with the goals of each product type.
- Track and Report Performance: Monitor campaign performance metrics, support data collection, and share insights with the team to help inform future strategies and improvements.
- Collaborate and Learn Across Teams: Work with content, community, product, and sales teams to gain a broad understanding of our marketing efforts and assist in building cohesive campaigns that drive results.
Requirements
What you’ll need- You want ownership in your role from the beginning and ready to level up. Confidence to experiment with different tactics, shake up strategy, adapt to new trends, to incorporate business changes, or to bounce back from subpar results
- You're passionate about using and understanding the data behind WHY things happen and use this to shape your campaigns
- You take pride in crafting effective and engaging copy whatever the platform
- You are naturally self-directed, operate at a high cadence, and get stuff done
- You expertly balance and prioritize your daily to-do's, as well as your short-term and long-term planning
- You are an extraordinary teammate always willing to jump in and offer support and say "yes" to taking on new things
- Experience with Asana or project management tools a plus (desirable)
- Experience using ESPs & CRMs, and basic Google Analytics understanding (desirable)
Benefits
Comp & perks- Enhanced paid holiday: 34 days including UK Bank holidays and a day off on your birthday
- Private Medical Insurance
- Life Insurance: (4 x salary)
- Early bird or night owl? Our flexible hours policy allows you to structure your work for when you're most productive
- Extensive tech gear kit
- On-demand therapy, coaching & mental fitness via Oliva
- Heavily subsidised gym membership via Wellness Hub
- Cycle to work & Workplace Nursery schemes
- Flexible benefits via the thanksBen platform (Allowance is to spend on anything that makes you happy. £600 annually in year 1 - scaling year on year up to £1,980+)
- Personal L&D budget (£500 annually in year 1 - scaling year on year up to £3000+)
- 1 paid day per quarter for either L&D or Volunteer activities