Performance Media Trading Manager – Beauty Care

Procter & Gamble

Performance Media Trading Manager responsible for driving digital media strategies within Beauty Care. Collaborating with teams to optimize campaigns and enhance performance in North America.

Posted 7/1/2026full-timeCincinnati • Illinois, Ohio • 🇺🇸 United StatesMid-LevelSenior💰 $85,000 - $122,200 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in Social and Programmatic Media Campaign Management, including campaign setup, execution, optimization, and performance analysis. Proficient in leveraging data strategies and analytics to drive impactful media buying decisions and enhance overall digital strategy.

Highest-signal resume keywords

Social Media Campaign ManagementProgrammatic Media BuyingCampaign OptimizationData AnalysisClient Relationship Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign SetupAudience CreationTagging and TraffickingQuantitative and Qualitative MetricsMedia PlanningAnalytical SkillsMarketing AcumenDashboard DevelopmentTroubleshootingServer-Based Software Learning

Soft Skills

CollaborationIndependent WorkCommunicationTraining and MentoringPassion for Media

Tools & Technologies

MetaTikTokPinterestSnapchatYouTubeThe Trade DeskPrismaMS WordMS ExcelMS PowerPoint

Industry Keywords

Consumer-Packaged GoodsNational AdvertisingDigital Media StrategyMedia ActivationCampaign Insights

About the role

Key responsibilities & impact

Be responsible for social and programmatic tactical plan creation as well as audience creation, campaign set up, execution, tagging/trafficking creative assets and reporting across social and programmatic media channels.
Monitor campaign pacing and manage delivery and performance in line with Brand KPIs, goals, and objectives making ongoing campaign optimization recommendations.
Measure impact of campaigns using quantitative and qualitative metrics.
Share pacing and performance updates and resulting recommendations with the team on a weekly basis.
Present campaign recaps and insights to strategic planners and brand teams.
Fully understand the category media model and media plans and the role of Social & Programmatic campaigns within those.
Learn and contribute to the category’s overarching digital strategy.
Work with category media team and agencies to ensure buys are input properly into Prisma and other tools and trafficking is completed accurately.
QA campaigns and flag any issues.
Keep regular and detailed optimization notes and campaign insights – identify opportunities for cross-tactic optimization (shifts).
Maintain partner relationships, keep up to date on platform updates, bugs, trainings and raise issues or areas of opportunity for improvement within Social & Programmatic capabilities.
Collaborate on planning, strategy and capabilities with the full media team.
Work with the team on experiments to continuously improve and evolve digital media approach.
Be a Social & Programmatic media expert and thought leader for the team.
Understand latest developments in digital media from meeting with suppliers, industry news, etc.
Understand and implement data strategy for targeting in partnership with the team.
Keep up to date on targeting capabilities and available data.
Troubleshoot platform, campaign, and Ad Ops issues and solve technical blockers
Work with A&I and rest of the media team to develop dashboards and reporting capabilities.
Train other team members in various parts of campaign strategy, management and analytics.

Requirements

What you’ll need

Bachelor’s Degree
4-5+ years experiences as a social and programmatic trader
Experience building and optimizing campaigns using Meta, TikTok, Pinterest, Snapchat, YouTube, The Trade Desk
Prefer experience with clients who have significant national advertising and experience in Consumer-Packaged Goods and/or other fast-moving, consumer facing spaces are preferred
Strong math and analytical skills
Foundational marketing acumen
Advanced computer skills (MS Word, Excel, PowerPoint at minimum)
Ability to learn server-based software and tools
Strong interest in and familiarity with full media planning and activation process
Ability to work both independently and collaboratively
Passion for media and specifically media buying as a trader.

Benefits

Comp & perks

salary + bonus (if applicable) + benefits