Social Media Trading Manager – Beauty Care

Procter & Gamble

Social Media Trading Manager executing digital media strategies for P&G in Beauty Care. Collaborating on social media campaigns and managing performance metrics within the US media team.

Posted 4/26/2026full-timeCincinnati • Illinois • 🇺🇸 United StatesMid-LevelSenior💰 $85,000 - $122,200 per yearWebsite

About the role

Key responsibilities & impact

Be responsible for social tactical plan creation as well as audience creation, campaign set up, execution, tagging/trafficking creative assets and reporting across social media channels.
Monitor campaign pacing and manage delivery and performance in line with Brand KPIs, goals, and objectives making ongoing campaign optimization recommendations.
Measure impact of campaigns using quantitative and qualitative metrics.
Share pacing and performance updates and resulting recommendations with the team on a weekly basis.
Present campaign recaps and insights to strategic planners and brand teams.
Fully understand the category media model and media plans and the role of Social campaigns within those.
Learn and contribute to the category’s overarching Social strategy.
Work with category media team and agencies to ensure buys are input properly in Prisma and trafficking is completed accurately.
QA campaigns and flag any issues.
Keep regular and detailed optimization notes and campaign insights – identify opportunities for cross-tactic optimization (shifts).
Maintain partner relationships, keep up to date on platform updates, bugs, trainings and raise issues or areas of opportunity for improvement within Social capabilities.
Collaborate on planning, strategy and capabilities with the full media team.
Work with the team on experiments to continuously improve and evolve Social approach.
Be a Social expert and thought leader for the team.
Understand latest developments in digital media from meeting with suppliers, industry news, etc.
Understand and implement data strategy for targeting in partnership with the team.
Keep up to date on targeting capabilities and available data.
Troubleshoot platform, campaign, and Ad Ops issues and solve technical blockers
Work with A&I and rest of the media team to develop dashboards and reporting capabilities.
Train other team members in various parts of social campaign strategy, management and analytics.

Requirements

What you’ll need

3-5 years of experience executing holistic paid digital media campaigns in social media platforms Meta, TikTok, Snapchat, Pinterest, Reddit (Facebook Blueprint Certification a plus)
Deep expertise in paid social media to drive brand and ecommerce, experience with online to offline and app acquisition campaigns
Strong analytics background: Able to triangulate between data, brand goals and opportunities to make recommendations and optimize plans.
Understanding of analytics tools (e.g., Google Analytics)
Proficient in Microsoft Office

Benefits

Comp & perks

Total rewards at P&G include salary + bonus (if applicable) + benefits

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

paid digital media campaignscampaign optimizationanalyticsdata strategysocial media strategyaudience creationcampaign executiontaggingtraffickingreporting

Soft Skills

collaborationcommunicationproblem-solvingpresentationrelationship managementstrategic thinkingtrainingoptimizationinsight generationleadership

Certifications

Facebook Blueprint Certification