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Procter & Gamble

Integrated Media Manager

Procter & Gamble

Integrated Media Manager at P&G overseeing media plans and performance analysis for various brands. Engaging with internal and external stakeholders to ensure execution excellence and actionable insights across media campaigns.

Posted 4/26/2026full-timeCincinnati • Ohio • 🇺🇸 United StatesJunior💰 $85,000 - $122,200 per yearWebsite

About the role

Key responsibilities & impact
  • Understand and ensure team is on track for all brand-specific media deliverables
  • Lead statuses and coordination and communication with the brand team(s)
  • Be the business owner of your Brand(s)'s media plan, activation and delivery- ensuring executional excellence
  • Gather information and conduct initial data assessment to be used in developing media plans, such as demographic profiles, media usage habits, media costs
  • Ensure flowcharts, monthly budgets, authorizations, delivery recaps, competitive analyses, and billing are properly maintained – ensure no miss on communication
  • Manage planning and oversee performance analysis of all offline channels.
  • Collaborate with relevant internal & external stakeholders as needed
  • Analyze data sets across various platforms to deliver actionable insights to media partners and business managers
  • Lead digital media execution for high value initiatives across a variety of programmatic and social advertising platforms to ensure executional excellence
  • Collaborate with internal partners like Senior Media Manager, Analytics & Insights Managers and Brand Managers to develop best-in-class digital media campaigns across Programmatic, Video and Social advertising platforms
  • Oversee digital media execution through collaboration with external media agency, ensuring execution is delivered with excellence and in compliance with P&G standards.
  • Partner with agency on platform level performance analysis and optimization strategies
  • Remain current on the latest digital media innovation via collaboration with external media platforms
  • Partner with Senior Media Manager to evolve category media model through evaluation of media opportunities, building of in-channel & cross-channel tests, & crafting of media landscape POVs
  • Work alongside external media agency team to coordinate campaign trafficking, measurement and billing reconciliation

Requirements

What you’ll need
  • Bachelor’s Degree in business, marketing, advertising, IT or related fields
  • 1-3 years experience in a media planning or buying role preferred
  • Experience planning and/or executing SEM preferred
  • Proficient in Microsoft Office, especially Excel
  • Experience analyzing data in ad platforms, Google Analytics or similar reporting dashboards
  • Familiarity with media-specific software, tools and data (Guideline Planning / MediaTools, MediaOcean, Prisma, comScore, agency research and planning tools, etc.)

Benefits

Comp & perks
  • Salary + bonus (if applicable) + benefits

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
media planningmedia buyingdata analysisSEMdigital media executionprogrammatic advertisingsocial advertisingperformance analysisbudget managementcompetitive analysis
Soft Skills
communicationcollaborationleadershiporganizational skillsanalytical thinkingproblem-solvingstakeholder managementexecutional excellenceattention to detailadaptability
Certifications
Bachelor’s Degree in businessBachelor’s Degree in marketingBachelor’s Degree in advertisingBachelor’s Degree in IT