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Integrated Media Manager
Procter & GambleIntegrated Media Manager at P&G overseeing media plans and performance analysis for various brands. Engaging with internal and external stakeholders to ensure execution excellence and actionable insights across media campaigns.
Posted 4/26/2026full-timeCincinnati • Ohio • 🇺🇸 United StatesJunior💰 $85,000 - $122,200 per yearWebsite
About the role
Key responsibilities & impact- Understand and ensure team is on track for all brand-specific media deliverables
- Lead statuses and coordination and communication with the brand team(s)
- Be the business owner of your Brand(s)'s media plan, activation and delivery- ensuring executional excellence
- Gather information and conduct initial data assessment to be used in developing media plans, such as demographic profiles, media usage habits, media costs
- Ensure flowcharts, monthly budgets, authorizations, delivery recaps, competitive analyses, and billing are properly maintained – ensure no miss on communication
- Manage planning and oversee performance analysis of all offline channels.
- Collaborate with relevant internal & external stakeholders as needed
- Analyze data sets across various platforms to deliver actionable insights to media partners and business managers
- Lead digital media execution for high value initiatives across a variety of programmatic and social advertising platforms to ensure executional excellence
- Collaborate with internal partners like Senior Media Manager, Analytics & Insights Managers and Brand Managers to develop best-in-class digital media campaigns across Programmatic, Video and Social advertising platforms
- Oversee digital media execution through collaboration with external media agency, ensuring execution is delivered with excellence and in compliance with P&G standards.
- Partner with agency on platform level performance analysis and optimization strategies
- Remain current on the latest digital media innovation via collaboration with external media platforms
- Partner with Senior Media Manager to evolve category media model through evaluation of media opportunities, building of in-channel & cross-channel tests, & crafting of media landscape POVs
- Work alongside external media agency team to coordinate campaign trafficking, measurement and billing reconciliation
Requirements
What you’ll need- Bachelor’s Degree in business, marketing, advertising, IT or related fields
- 1-3 years experience in a media planning or buying role preferred
- Experience planning and/or executing SEM preferred
- Proficient in Microsoft Office, especially Excel
- Experience analyzing data in ad platforms, Google Analytics or similar reporting dashboards
- Familiarity with media-specific software, tools and data (Guideline Planning / MediaTools, MediaOcean, Prisma, comScore, agency research and planning tools, etc.)
Benefits
Comp & perks- Salary + bonus (if applicable) + benefits
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
media planningmedia buyingdata analysisSEMdigital media executionprogrammatic advertisingsocial advertisingperformance analysisbudget managementcompetitive analysis
Soft Skills
communicationcollaborationleadershiporganizational skillsanalytical thinkingproblem-solvingstakeholder managementexecutional excellenceattention to detailadaptability
Certifications
Bachelor’s Degree in businessBachelor’s Degree in marketingBachelor’s Degree in advertisingBachelor’s Degree in IT