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Probably Genetic

Community Marketing Manager

Probably Genetic

Community Marketing Manager at Probably Genetic building a referral network to engage undiagnosed patients. Leveraging social media and community relationships in healthcare settings.

Posted 7/15/2026full-timeSan Francisco • California • 🇺🇸 United StatesJuniorMid-Level💰 $95,000 - $120,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in community marketing and influencer partnerships, with a strong ability to build relationships and engage patient advocates. Skilled in storytelling and content creation that resonates with rare disease communities, while managing multiple outreach initiatives effectively.

Highest-signal resume keywords
Community MarketingInfluencer PartnershipsContent CreationRelationship ManagementPatient Advocacy

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Soft Skills
Relationship BuildingStorytellingOrganizational SkillsEmpathyFollow-Through
Industry Keywords
Rare DiseasePatient AdvocacyUser-Generated ContentGenetic TestingSocial Media

About the role

Key responsibilities & impact
  • Identify, recruit, and manage relationships with health and rare disease content creators, briefing and publishing UGC content that drives awareness among undiagnosed patient communities
  • Recruit and activate a network of patient advocates and community champions who refer others to genetic testing
  • Turn our existing patient community into a referral engine, building the program infrastructure, incentives, and outreach that keeps them engaged and referring
  • Develop strategic relationships with patient advocacy groups and foundations and find creative ways to partner with them to get more patients to genetic testing
  • Own Probably Genetic's organic social presence. Create and post content that educates patients, builds community, and earns trust in the rare disease space
  • Capture authentic patient stories, working sensitively with patients to share their diagnostic journey, then publishing them across our website, social channels, and partner networks to reach others who may still be undiagnosed

Requirements

What you’ll need
  • 2 to 4 years of experience in community marketing, influencer partnerships, affiliate marketing, or social media
  • A natural relationship builder who earns trust quickly across very different people; creators, patient advocates, and rare disease patients all feel like you get them
  • Someone who follows through and follows up; Partners and community members never feel left hanging
  • A strong storyteller with an instinct for what content hits; you can communicate a mission compellingly, draw out authentic patient stories, and know what will resonate on social before you post it
  • Highly organized with a proven ability to manage many relationships and workstreams simultaneously without things slipping
  • Someone who moves fast, figures things out, and doesn't wait for a playbook to exist before taking action
  • Genuine empathy for patients navigating the rare disease journey, and a belief in the mission that comes through in every conversation and piece of content you create

Benefits

Comp & perks
  • Health Benefits including medical, dental, vision, therapy, FSA, and 401k
  • Fair and equitable compensation with competitive early-stage equity grants
  • Generous Flexible Time off policy, that we actually use
  • Parental Leave Benefits (12 weeks for both birthing and non-birthing)
  • Hybrid, flexible work with high-trust and autonomy
  • A bright, inviting, pet-friendly office in Downtown SF near transit
  • A “work from anywhere” policy, up to 4 weeks a year
  • Regular team retreats in exciting destinations