Paid & Performance Marketing Lead
Pro Coffee Gear
full-time
Posted on:
Location Type: Remote
Location: Argentina
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Job Level
About the role
- Own overall paid media strategy and performance across Google Ads and Meta
- Act as the primary owner for external paid media agencies
- Review performance and approve strategy
- Build roadmap to reduce agency dependency and increase internal ownership
- Own Google Ads performance end-to-end
- Ensure alignment between search intent, landing pages, and conversion tracking
- Define clear hypotheses and success metrics for additional paid channels
Requirements
- 5–8+ years in paid/performance marketing
- Deep experience with Google Ads and Meta Ads
- Proven experience managing and scaling agency relationships
- Strong analytical and financial mindset
- Comfortable owning revenue and efficiency metrics
Benefits
- Flexible schedule with opportunities for growth
- Work remotely from the comfort of your own home
- Join a dynamic and passionate international team in the exciting world of coffee
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
Google AdsMeta Adspaid media strategyconversion trackingperformance marketingagency managementanalytical skillsfinancial analysis
Soft skills
strategic thinkingcommunicationleadershipproblem-solving