Paid Performance Marketing Lead
Pro Coffee Gear
full-time
Posted on:
Location Type: Remote
Location: Mexico
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Job Level
About the role
- Own overall paid media strategy and performance across Google Ads and Meta
- Act as the primary owner and point of accountability for external paid media agencies
- Assess what should remain agency-managed vs brought in-house
- Build a roadmap to reduce agency dependency over time
- Own Google Ads performance end-to-end
- Own Meta strategy across prospecting and retargeting
- Own testing and expansion into additional paid channels
- Own performance reporting across all paid channels
Requirements
- 5–8+ years in paid/performance marketing
- Deep experience with Google Ads and Meta Ads
- Proven experience managing and scaling agency relationships
- Strong analytical and financial mindset
- Comfortable owning revenue and efficiency metrics
Benefits
- Flexible schedule with opportunities for growth
- Work remotely from the comfort of your own home
- Join a dynamic and passionate international team in the exciting world of coffee
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
Google AdsMeta Adsperformance marketingpaid media strategyperformance reportinganalytical skillsfinancial analysis
Soft skills
accountabilityrelationship managementstrategic thinking