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Marketing Specialist
Prime System SolutionsMarketing Specialist generating qualified leads and brand awareness for an MSP in the Philippines. Creating content, managing campaigns, coordinating vendor marketing, and reporting KPIs.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing comprehensive marketing strategies, including email campaigns, social media management, and content creation. Proficient in utilizing CRM and marketing automation tools to support sales and track marketing performance.
Highest-signal resume keywords
Email MarketingCRM/Marketing Automation PlatformsWebsite Content Management SystemsB2B Marketing ExperienceStrong Writing and Editing Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Email Campaign DevelopmentContent Writing and EditingLead GenerationSEO PrinciplesGraphic Design Tools
Soft Skills
CollaborationCommunicationOrganizational Skills
Tools & Technologies
WordPressCanvaAdobe ExpressConnectWiseHubSpot
Certifications & Qualifications
Bachelor's Degree in MarketingCommunicationsBusiness
Industry Keywords
B2BMSPIT ServicesCo-op MarketingTrade Shows
Tech Stack
Tools & technologiesWordPress
About the role
Key responsibilities & impact- Develop and execute a marketing calendar covering email campaigns, social media, blog content, and lead-generation offers
- Write and edit website copy, case studies, service one-pagers, and email newsletters explaining technical IT/MSP services
- Manage the company website, social media accounts, and marketing automation/CRM tools
- Coordinate co-op marketing funds and joint campaigns with technology vendors and distributors
- Support sales with collateral, proposal templates, and pipeline nurture campaigns
- Plan and coordinate trade shows, webinars, and local networking/community events
- Manage online reputation, client review generation, and testimonial collection
- Track and report marketing KPIs to leadership
- Maintain brand consistency across client- and prospect-facing materials
Requirements
What you’ll need- Bachelor's degree in Marketing, Communications, Business, or equivalent experience
- 2+ years of marketing experience
- B2B, technology, or MSP/IT services industry experience strongly preferred
- Proficiency with email marketing and CRM/marketing automation platforms
- Strong writing and editing skills, including translating technical concepts for business audiences
- Experience with website content management systems such as WordPress
- Experience with basic graphic design tools such as Canva or Adobe Express
- Working knowledge of social media platforms and analytics tools
- Familiarity with MSP/IT industry vendors, peer groups, or co-op marketing programs is a nice-to-have
- Experience with MSP PSA/CRM platforms such as ConnectWise, Autotask, or HubSpot is a nice-to-have
- Basic understanding of SEO principles and paid digital advertising such as Google Ads and LinkedIn Ads is a nice-to-have
- Applicants should be equipment ready with a laptop, headset, etc.
- Must be available for Eastern Timezone night shift in the Philippines
- Background check required before the job offer stage
Benefits
Comp & perks- 100% Remote Work
- Paid Leave, starting upon regularization
- HMO Benefits as soon as regularized
- Government-mandated benefits, including SSS, PhilHealth, and Pag-IBIG
- Fun & Collaborative Culture
- Full-time employment with government-mandated contributions and benefits