Social Media Specialist, KOL
Primal
full-time
Posted on:
Location Type: Hybrid
Location: Bangkok • 🇹🇭 Thailand
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Develop and execute KOL/influencer strategies to align with social media campaign objectives.
- Establish new influencer relationships and stay updated on the latest social trends.
- Oversee campaign processes from planning to execution while ensuring quality standards.
- Build and nurture relationships with influencers through outreach efforts (e.g., emails, direct messages, calls).
- Monitor influencer content to ensure alignment with Primal's standards and client objectives.
- Develop campaign plans and maintain a database of influencer details.
- Analyze performance metrics to identify campaign successes and areas for improvement.
- Collaborate with internal teams to ensure seamless campaign execution.
- Prepare reports and presentations summarizing campaign performance and insights.
- Generate creative ideas to enhance campaign effectiveness and brand visibility.
Requirements
- Proven expertise in influencer marketing and social media campaign management.
- Strong communication and relationship-building skills.
- Analytical mindset with the ability to evaluate campaign performance and optimize strategies.
- Creativity and adaptability to align campaigns with industry trends.
- Exceptional organizational skills and attention to detail.
Benefits
- Fun and Young Environment
- Company and Team Activities.
- Health Insurance
- Annual Company Retreat
- Social Security
- Annual and Birthday leave
- Skill Development and Training
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
influencer marketingsocial media campaign managementperformance metrics analysiscampaign planningcontent monitoring
Soft skills
communicationrelationship-buildinganalytical mindsetcreativityadaptabilityorganizational skillsattention to detail