Pride Mobility Products Corporation

Social Media Strategist

Pride Mobility Products Corporation

full-time

Posted on:

Location Type: Hybrid

Location: Duryea • Pennsylvania • United States

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Salary

💰 $67,670 per year

About the role

  • Drive brand awareness, lead generation, and community engagement through both paid and organic campaigns
  • Develop and implement social media strategies for multiple brands to achieve marketing objectives
  • Manage paid and organic campaigns across platforms including Facebook, Instagram, YouTube, LinkedIn, and emerging channels
  • Oversee the social media calendar, posting schedule, and coordination of content
  • Collaborate with internal teams (design, video, photography, copywriting) to produce engaging content
  • Partner with brand ambassadors and influencers to create authentic, high-performing content
  • Work closely with the Manager, Digital Strategy & Performance on analytics and reporting to optimize performance
  • Coordinate with providers, sales teams, and other departments to ensure alignment with overall marketing goals
  • Stay current on social media trends, platform updates, and best practices to keep our brands ahead of the curve
  • Leverage Artificial Intelligence (AI) to streamline content development and workflows
  • Ensure all safety and security rules are strictly observed and any accidents, incidents or injuries are promptly reported to management
  • Complete the annual CTPAT Security Training
  • Focus on continuous improvement, and consistently demonstrate good business judgment
  • Work effectively with all Pride departments to exceed internal and external expectations

Requirements

  • At least 5 years of social media strategy and management experience
  • Excellent working knowledge of Meta Ads Manager, Sprout Social, and Google Analytics
  • A strong understanding of paid advertising, organic growth strategies, and influencer marketing
  • Intermediate working knowledge of Canva
  • Intermediate working knowledge of Microsoft Office Word and Excel
  • Excellent presentation, verbal and written communication skills
  • Associate Degree in Marketing, Communications or related field OR High School Diploma or GED with at least 7 years of the required experience
  • Must be legally authorized to work in the United States without sponsorship now, or in the future.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
social media strategypaid advertisingorganic growth strategiesinfluencer marketingcontent developmentanalyticsreporting
Soft Skills
communication skillscollaborationbusiness judgmentcontinuous improvement
Certifications
CTPAT Security Training