Head of Marketing

Pretto

Head of Marketing at Pretto leading brand strategy and media content for a fintech. Build brand preference in the competitive mortgage market with innovative marketing campaigns in France.

Posted 7/8/2026full-timeParis • 🇫🇷 FranceLead💰 €80,000 per yearWebsite

About the role

Key responsibilities & impact

Define and bring Pretto's customer value proposition (CVP) to life across all touchpoints
Ensure Pretto's messaging, visual identity and brand behavior are consistent
Lead a team dedicated to brand and content
Grow the reach and engagement of Pretto's media
Define and deploy multichannel brand campaigns
Oversee PR and corporate/institutional communications
Establish brand measurement and manage the marketing budget

Requirements

What you’ll need

8–10 years of experience in marketing and brand roles
Proven experience building a B2C brand
Strong brand vision
A strong instinct for content, design and media
Proven analytical and quantitative skills
Experience with smart, frugal marketing approaches
Inspirational leadership
Ideally, personal experience of purchasing property
Curiosity about the real estate sector
Native French speaker

Benefits

Comp & perks

Meal card (Swile) — 50% employer contribution
Gymlib
Regular events: after-work gatherings, team lunches, monthly socials, sports activities…

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Brand MeasurementContent StrategyVisual Identity ManagementMarketing Budget ManagementMedia Engagement

Soft Skills

Strong Brand VisionCuriosity About Real EstateInstinct for Content and Design