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Manager, Campaign Operations
PresidioManager, Campaign Operations at Presidio planning and optimizing multi-channel marketing campaigns. Ensuring precision, tracking accuracy, and delivering engaging customer experiences with operational efficiency.
About the role
Key responsibilities & impact- Plan, execute, and optimize high-quality, multi-channel marketing campaigns within the marketing automation platform (MAP)
- Ensure campaigns are built with precision, tracked accurately, and delivered with a seamless and engaging customer experience
- Support campaign planning and intake processes
- Own key aspects of the campaign operating model, including workflow management, timelines, and cross-functional coordination
- Drive operational efficiency, consistency, and scalability across campaign delivery
- Collaborate with marketing, demand generation, and operations teams to align campaign execution with strategic objectives
Requirements
What you’ll need- 5+ years of experience in marketing operations, campaign operations, or marketing automation
- Hands-on experience building and executing multi-channel campaigns within a marketing automation platform (e.g., Marketo, HubSpot, Eloqua, Pardot)
- Proven ability to build and launch campaigns including email, landing pages, forms, and nurture programs
- Experience implementing campaign tracking frameworks, including UTMs, naming conventions, and attribution inputs
- Strong understanding of audience segmentation, list management, and data hygiene best practices
- Experience working with CRM systems (e.g., Salesforce) and understanding of MAP-CRM integration
- Experience supporting campaign planning, intake processes, and campaign calendars
- Experience managing workflows and projects within project management tools (e.g., Asana or similar)
- Strong attention to detail with a focus on accuracy in campaign setup, QA, and execution
- Ability to manage multiple projects simultaneously in a fast-paced environment
- Strong problem-solving skills with the ability to troubleshoot campaign or system issues independently
- Effective communication and collaboration skills across cross-functional stakeholders.
Benefits
Comp & perks- Health insurance
- Professional development opportunities
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketing operationscampaign operationsmarketing automationmulti-channel campaignscampaign tracking frameworksaudience segmentationlist managementdata hygieneworkflow managementproject management
Soft Skills
attention to detailproblem-solvingcommunicationcollaborationorganizational skillstime managementindependenceaccuracycross-functional coordinationoperational efficiency