Senior Product Manager – Martech

Preply

Senior Product Manager responsible for scaling Preply's marketing channels through innovative product solutions. Collaborating with cross-functional teams in a rapidly growing EdTech company.

Posted 6/3/2026full-timeBarcelona • 🇪🇸 SpainSeniorWebsite

About the role

Key responsibilities & impact

Preply is one of the largest advertisers in the Education Tech space. Our marketing operations span dozens of languages, thousands of creatives, and multiple acquisition channels. To keep growing at this scale, we need world-class products that take marketing channels to levels of performance impossible to reach manually.
As the Senior Product Manager for MarTech Scale, you'll own the products that scale Preply's marketing channels far beyond what manual effort allows - across Paid Search, SEO, AI Search, Display (Meta, TikTok, etc.), Affiliates, and the next wave of channels yet to emerge.
You'll partner with engineering, data, and marketing teams to build products that efficiently drive new subscribers to Preply at unprecedented scale.

Requirements

What you’ll need

At least five years of hands-on technical experience in Performance Marketing channel management for a highly-trafficked consumer website OR experience as a product manager in marketing technology.
You have experience in MarTech, AdTech, or Analytics platforms (e.g., Google Ads, Meta Ads APIs, SEO tooling, GTM, Segment, or internal data pipelines).
You have knowledge of SEO and how it is evolving in an AI-first world.
You have knowledge of App marketing.
You are willing to get your hands dirty, and work hands-on with Google Ads, Meta, etc.
Exceptional analytical and problem solving abilities.
You have experience leading cross-functional teams to deliver products to global markets.
You're a natural leader. You know how to influence people to get things done across any job function. People love working with you.
You balance strategy and execution - defining long-term vision while shipping incremental improvements quickly.
You're an excellent communicator, capable of aligning engineers, marketers, and executives around a shared vision.

Benefits

Comp & perks

Flexible work arrangements

ATS Keywords

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Hard Skills & Tools

Performance MarketingProduct ManagementSEOApp MarketingAnalytical SkillsProblem SolvingCross-functional Team LeadershipStrategy ExecutionGoogle AdsMeta Ads

Soft Skills

LeadershipInfluencingCommunicationCollaborationVision Alignment